Renovation Kingdom is a market leader in the bathroom, kitchen and laundry space - with an online store and two large showrooms - located in North Parramatta and Taren Point.
The Digital Marketing specialist will oversee the digital marketing strategy for the company.
Duties of the Digital Marketing specialist :
- Devising strategies to drive online traffic to the company website and in-store, including marketing campaigns and product promotions.
- Tracking conversion rates and making improvements to the website.
- Developing and managing digital marketing campaigns including digital mail outs.
- Utilising a range of techniques including paid search, SEO and PPC (including working with outsourced agents where necessary)
- Overseeing the social media strategy for the company.
- Managing online brand and product campaigns to raise brand awareness.
- Assisting with the redesign of the company website and keeping the website up to-date with new products and ensuring its accuracy of informative.
- Make recommendations and implement improvements to the website UI/UX.
- Improving the usability, design, content and conversion of the company website with the assistance of external developers where necessary.
- Liaise with the web developers to implement upgrades and fixes to the website.
- Evaluating customer research, market conditions and competitor data.
- Review new technologies and keep the company at the forefront of developments in digital marketing.
- Work with outsourcing companies to load new and update existing products on the website.
Requirements of the role
- Bachelor degree in Marketing or other industry specific education.
- Experience with PPC, SEO and Affiliate programmes.
- Strong understanding of current online marketing concepts, strategy and best practices.
- Experience in ecommerce, SEO, PPC, Email marketing, and social media.
- Previous experience in a similar digital marketing role, favourable but not essential.
This is an in-person role with on-site parking provided.
Job Type: Full-time
Salary: Up to $90,000.00 per year
Benefits:
- Employee discount
Schedule:
- Day shift
- Monday to Friday