Marketing Coordinator

1. Branding strategies and image control

• Communication with directors to design company introduction documents and formulate strategy campaigns in English and Mandarin.
• Managing company branding through website and social medial interaction with news feeds and content posting.

2. Preparing marketing proposals to support sales, developers, builders and clients

• Support sales team to obtain collaboration opportunities with developers and builders.
• Support sales team for listing proposals.

3. Review marketing budgets, analyze platforms for advertisement, and design marketing campaigns to engage sales growth

• Plan marketing budget for each teams on various advertising platforms, monthly sales growth review compared with marketing distribution.
• Design campaigns to build brand awareness, promote projects and salespeople in different markets to engage sales growth.

4. Prepare marketing materials for sales team, and manage CRM to dispatch EDM for leads generation (English & Mandarin)

Take photos for listing property, including inside photos and outside drone shooting photos.

Creating floorplan image.

• Sale sign, flyer design and printing for sales team and property management team.
• Analyse market and prepare sales presentation kit for sales.
• EDM for each projects, listings and company events.
• Sold/under contract sign banner making for salesperson advertising.

5. Work with developers and sales team to plan and promote buyer events

• Prepare event marketing proposals to developers, and presentation powerpoint for speakers.
• Marketing materials creating (different languages) – invitation, flyer, EDM and advertising Venue.
• Day set up and decoration for brand image control.
• Event day video making and after event following post and promotion.

6. Creating marketing video promotion on Facebook Watch, YouTube, and Instagram IGTV in English, and on WeChat, Xiaohongshu, TicTok in Mandarin.

• Schedule topics to match marketing plan, and help salesperson prepare content and self image.
• In house video shooting and editing for marketing content.
• Creating short clips for Facebook story and Instagram story.

Upload and organize posts on WeChat, Xiaohongshu and TicTok

To be successful in this role, you will need:

• Excellent Chinese (Mandarin) writing skills and digital media editing skills is a MUST
• Tertiary or equivalent qualification in Marketing, PR, Communication or related field or equivalent experience
• Ideally a minimum of 3 years working residential real estate or relateed field
• Excellent communication and interpersonal skills along with experience using InDesign and Adobe packages
• Advanced computer skills in MS Powerpoint, Outlook, Excel and Word. Previous experience using Photoshop, InDesign, Canva or Wordpress is highly regarded
• A detail‐orientated and analytical approach whilst being able to multi‐task within tight timeframes
• A creative flare with a willingness to learn and come up with forward-thinking ideas
• Team player with a positive can do attitude
• Ability to think strategically to add value and innovation

Job Type: Full-time

Salary: $55,000.00 – $60,000.00 per year

Benefits:

• Salary packaging

Schedule:

• 8 hour shift
• Day shift