AddressAbout us
At Officeworks we make bigger things happen. Our customers, our team, and our community are our heart and soul. And if our brilliant people have taught us anything, it is that we can do all kinds of incredible things, each and every day.
Fast paced. Innovative. Inspiring. With more than 8000 team members and a national footprint of more than 168 retail stores Australia wide – we’re focused on delivering a wide range, low price and great service. We’re about inspiring new ideas and thinking outside the box. We’re about kicking goals, having a laugh and pushing each other. We are about being rewarded and supported. We’re about teaching a customer something new and supporting the community. We’re about making a difference.
About the role
We currently have an opportunity within our Marketing team for a Marketing Lead – Business for a 12-month fixed term. You will report into the Marketing Manager – Business & Education and take the lead on managing the B2B & B2B2C customer segments. A key aspect of the role is to partner with the business to translate insights into business needs and develop marketing strategies and plans to reach and grow these customer groups.
You will act as a customer champion for the B2B customer, including those non-managed and account managed customers across various business sizes (ie, SOHO through to medium business segments) plus employees ‘working from anywhere’ (B2C). Business partnering with the B2B Leadership & Sales teams this role will use insights to influence actions and acts cross-functionally to improve the collective understanding of the behaviours, wants, and needs of these customers
You will also work with internal teams and external agencies to brief, develop, and deliver on the Business Marketing Strategy through integrated marketing communication programs and activities that deliver on commercial, customer and brand objectives. This includes but isn’t limited to activities that drive the expansion of the Flexiworks offering and service take up, deliver a new B2B value proposition to market across key customer facing touchpoints, ensure an optimised and efficient digital account acquisition program, whilst leading key moments with channel leads such as EOFY & Back to Work.
At Officeworks we support a hybrid approach (on-site and working from home), with the currently based at our Support Office in East Bentleigh, Victoria.
About you
- You are tertiary educated, with a relevant degree in marketing or similar, coupled with 5+ years’ marketing experience.
- Experience working with Agencies (Creative, Media, Digital, Content & Design)
- Understanding of advertising, production, content marketing, social media and PR
- Strong communication and inter-personal skills you will quickly develop relationships
- You thrive working in retail and or/ a fast moving and changing environment, adapting quickly to the reactive needs of the business. Demonstrated ability to work collaboratively and in cross-functional working groups
Our culture
It’s all in a day’s work when you’re part of the Officeworks community – where you’re not defined by who you are, but what you can do. We celebrate our teams’ uniqueness by offering the below to the Officeworks family:
- An inclusive, diverse, and supportive environment.
- Flexible working arrangements to best support your individual needs.
- A key focus on wellbeing and safety.
- Generous discounts at Officeworks, Bunnings, Kmart, Target and Catch.
- Ongoing training and development opportunities to progress your career.
- Industry leading Growing Families policy and access to Circle In portal for Working Families.
At Officeworks, we operate best when our team represents the communities we serve. We proudly commit to providing a safe and supportive work environment for everyone. We actively encourage applications from all candidates, including Aboriginal and Torres Strait Islander peoples, the LGBTQI+ community and people with disabilities.
Officeworks is a ‘Circle Back Initiative’ employer – we commit to respond to every applicant.
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