Media Analyst

Job Description

Spark Foundry are on the lookout for an enthusiastic Media Analyst to join us in Sydney. We are one of the fastest growing agencies in Australia and the world.

OUR VISION

At Spark Foundry, our vision is to Fuel Famously Effective Ideas. Famous and Effective. Not one or the other, both. The thrill of the idea made better still by the pride of watching it work. A magnetic combination. Attracting clients that become advocates and talent, driven to deliver. Award winning and business changing.

That is 100% what we aim for. But, a vision cannot be realised without the right ingredients:

• Allsorts-We believe it takes Allsorts to get magical work. Diverse thinkers and diverse thinking. In what we do and who we are.
• Art and Evidence- Great ideas are only great ideas if they work. We believe it takes both Art and Evidence to thrive in the industry today. It's one thing to dream it but another to prove it and it's only great if you can do both,
• Royalty Makes Loyalty-There is a return on treating clients and partners like royalty. Nurturing clients' business, listening to their needs and delivering excellence at every step allows us to build lasting and rewarding relationships.
• Good Humans- Decency in everything we do. Be a Good Human, Always. No matter who you are or who you think you are.

WHAT DOES LIFE AT SPARK LOOK LIKE?

We offer progressive flexible working options to everyone at all levels - it's not a policy, it's behaviour led and reinforced through our values. Mental health and wellbeing are something we take seriously- it's championed by our own people internally and is a regular conversation. We have a lot of fun - even in this virtual world, we are constantly looking at reinventing how we connect with each other.

WHAT BENEFITS DOES SPARK OFFER?

Spark Foundry is part of the Publicis Groupe family, one of the world's most progressive and dynamic modern communications businesses and you'll enjoy all the perks that come with our network offering:

• Enjoy a comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing through a range of initiatives including Yoga, Meditation, PT, a free subscription to the Calm app and education sessions that cover things like financial wellness, health & nutrition and so much more!
• Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
• Our Publicis Liberté flexible working approach and an industry leading parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year
• A culture of open feedback and support to reach your goals through our My Performance Conversation program
• Day off for your birthday, Last Friday of the month is a ½ day, Wellness leave
• Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for advancement and collaboration with our global network
• Confidential 24-hour support via our Employee Assistance Programme

ROLE PURPOSE

The Media Analyst role is a junior level position responsible for the data analysis relating to marketing campaigns for one of the agency's flagship clients, with the full support of an experienced and market leading department. We're looking for problem solvers and deep thinkers. Don't have experience coding but have always been able to creatively solve problems? Perfect, we have a dedicated training program designed to upskill you on all the technical skills needed to become an expert data analyst in no time.

At Spark, we're investing in future leaders, right from your first day as an analyst. We don't care for hierarchy, meaning you will own your clients and projects, becoming a thought-leader in your own right. Your analyses will drive predictions, recommendations, and ultimately, real impact for the client. You will work in collaboration with the wider Analytics Team to overcome some of the biggest challenges confronting businesses today. You will often tread the line between student and teacher, building skills that will help push the boundaries of what's possible in the industry and then teaching those skills to those around you.

This is a unique opportunity to partner with a high-profile client that is one of the biggest financial services providers Australia. The client has an excellent working relationship with the team; and offer big budgets in tandem with their relentless commitment to being market first and always looking to get an edge - as such, you will be immersed in an environment of constant testing and learning, innovative thinking, and offered the space to advance your skills in bounds.

KEY RESPONSIBILITES

Analytics team

• Analysing the performance and impact of the client's marketing activity, in partnership with the rest of the analytics team
• Data science and statistical modelling to forecast future consumer trends, marketing opportunities and business challenges
• Creating and managing data visualisations using the latest platforms
• Responsible for delivery of regular weekly and monthly reporting, including handling of QA and relevant visualisation updates
• Develops proficiency in processes and systems to access, manage and interpret data from various sources, such as Google Marketing Suite (CM, DV360, SA360), Google Analytics, Facebook, LinkedIn, Snapchat, and more
• Supports the rest of the analytics team on delivering projects and tools, as per the analytics roadmap supplied by the client
• Designs and leads presentations internally and to clients where relevant, in partnership with the rest of the analytics team

Client Team/Client

• Maintains close relationships with internal team members to deliver against the team's and client's objectives, with a specific focus on reporting delivery
• Actively participates in internal meetings, raising any potential issues or new opportunities for the client
• Trains and supports internal client teams on how to use weekly and monthly reports, ensuring these are being fully utilised by the client

Agency

• Begins to support new business opportunities, working with senior analytics team on products and recommendations that align with the overarching Spark Foundry proposition

YOUR SKILLS AND EXPERIENCE

• Relevant qualifications and a passion for data and media analysis
• A background in mathematics, science, statistics, or economics is desirable
• Strong numerical and analytical skills
• Excel fluency
• Experience across Word, PowerPoint
• Experience in ETL and visualisation software is desirable

OTHER BEHAVIOURS WE LOOK FOR

• Passionate about the media and advertising industry with an interest in new technology and innovation
• Confident and engaging interpersonal, presentation and communication skills, able to guide and influence key stakeholders.
• Ability to keep themselves and their team accountable for their outputs
• Strong organisational skills with the ability to juggle multiple priorities
• Able to think creatively, laterally, and conceptually.
• Develop professional relationships with client and media partners, understanding the information sharing boundaries
• Attention to detail that is second to none

Spark Foundry, as a part of Publicis Groupe, believes that our people are our greatest asset. Our people are chosen for their skill sets, their ethics and professional qualities without any exclusion, preferential treatment, or discrimination. We are proud to be an equal opportunities employer and do not discriminate by reason of age, gender, gender identity, race, sexual orientation, nationality, religion or disability or any other difference. We encourage applications from all qualified individuals and will provide appropriate assistance for candidates who may need other considerations or adjustments throughout the recruitment process upon request.