AddressThe Department of Transport brings together all transport modes to design, plan, build and operate Victoria's transport system. Our job is to further integrate the transport network and improve the delivery of services to Victorians for simpler, quicker and safer journeys that connect people and places and support Victoria's prosperity and liveability.
This role resides in the Transport Communication & Experience Division and supports the Department to deliver on the Government’s transport agenda, to get people home sooner and safer and to efficiently move more goods in Victoria’s thriving economy. Be part of a cross-functional team to deliver one of the Departments digital modernisation programs, set-up for scale to enable clear and foundational digital experiences across the Departments digital assets, moving towards a standardised technology framework.
Role Purpose
The Digital Content Writer is responsible for crafting copy inside the product. They are well-read, a savvy researcher and overall problem solver. They are an excellent writer and know the style guide by heart. They can adapt to a briefs requirements from delivering short, operational messages that are succinct, accurate and timely; to longer form marketing copy that tells a story and is engaging. They are crucial in taking messages from the business and translating them into digestible language for the everyday user.
- Research, draft/edit and publish content appropriate for the product or channel
- Custodian of, and advocate for the product’s style guide and standard
- Works closely with the Product Owner and contributes to the product development backlog
- Possess in-depth knowledge of the product’s information architecture, content taxonomy and publishing workflows
- Coordinates internal resources including marketing, design, data/analytics, operations etc. to create content
- Capable of applying problem-solving skills in resolving complex issues
- Competent in managing multiple projects with conflicting deadlines and delivery outcomes
- Collaborate with CX to ensure new website page designs and all content (high / low value) embody end-to-end customer journey and business requirements.
- Promote and support safe, inclusive and flexible team operations.
Mandatory Qualifications and experience
- University degree in Marketing, English, Journalism or related field
- 3+ years’ experience working as a Content Writer Copywriter or similar role in digital, marketing, communications etc.
- Knowledge of HTML and CSS, user experience and human-centre design disciplines (desirable)
Culture and Benefits
The Department of Transport is committed to building a culture of developing our people to achieve great outcomes for the Victorian transport network. We are proud of our commitment to flexible work arrangements that support different ways of working, helping employees balance work and life. More information on the PD attached.
How to Apply
Applications should include a resume and a covering letter. Applications close 11.59pm on 5-Oct-2022
This position requires the successful employee to provide evidence of being fully vaccinated against COVID-19, or medical evidence which confirms the individual is unable to receive a dose, or a further dose, of a COVID-19 vaccine due to a medical contraindication or an acute medical illness. To be considered up to date vaccinated, you must have been administered COVID-19 vaccines as determined by the Australian Technical Advisory Group on Immunisation (ATAGI). DoT is requiring all staff to be Vaccinated and to have had Booster Vaccination (Triple vaccinated as a minimum).
Failure to comply with this condition of employment will impact your eligibility for employment in this position with DoT.
Preferred applicants may be subject to pre-employment checks. Information provided to the Department of Transport will be treated in the strictest confidence
