Address
Form of work Flexible working policy
Amazing team
Work from anywhere in Australia
About Capgemini
Capgemini is a diverse collective of more than 350,000 strategic and technological experts based across more than 50 countries, partnering with world-renowned clients to transform and manage their businesses. We are dedicated to leveraging cloud, data, AI, connectivity, software, digital engineering, and platforms to address the entire breadth of their business needs. This passion drives a powerful commitment - to unlock the true value of technology.
Over the last 18 months, we have tripled our business in Australia and New Zealand, with over 3,500 team members devoted to helping clients get the future they want. Now is the time to join our rapidly growing team who are at the forefront of finding new ways technology can help us reimagine what’s possible, collecting unique career experiences with global brands and game-changing tech projects.
Let’s talk about the team
Our Digital Experience Platform (DXP) team partner with businesses to help them adapt and respond effectively to the challenges of a constantly changing world, this is done by delivering digital and marketing transformation solutions that help our clients create personalised experiences for every single customer. From leveraging data for insights and audiences, to content management, and delivering those experiences across every touchpoint.
Within our DXP team we are continually driving customer value, by leveraging the power of the customer experience digital platforms such as Adobe Experience Cloud Platform and Optimizely Digital Experience Platform. Our focus areas are: Multi Cloud, Enterprise Integration and Deployment and Digital Agility.
This role can be based anywhere in Australia or New Zealand including Sydney/Melbourne/Canberra/Perth/Adelaide/Queensland/ Tasmania/Wellington, NZ
Let’s talk about the role and responsibilities:
We’re currently looking for an Adobe Campaign Lead to join our rapidly expanding DXP practice. Key dimensions of the role include;
Working with Solution Architects to design a solution that optimally utilises Adobe tools and supports clients use cases, strategy and industry standards.
Designing and implementing test plans (A/B and multivariate) to understand drivers of response and value.
Collaborating with Creative, Content, Marketing, and Brand teams to create Digital strategies.
Developing metrics and tracking integrated campaign effectiveness, utilising internal reporting and system audits and then designing and reporting on program outcomes/ progress to internal and external stakeholders.
Reporting campaign results regularly and providing recommendations to leadership and key stakeholders.
Managing planning, execution, ongoing reporting and optimisation of campaigns (oversee budget spend, manage internal analytics and dashboards, provide optimisation and real time targeting recommendations).
Providing training to clients on using campaign platforms.
Leveraging datasets to identify opportunities to improve performance, reach, and return on investment of digital marketing activities.
Aligning with the Experience Director on all segment, content and experience enhancement initiatives.
Let’s talk about your capability and experience:
Extensive experience in the end to end Adobe Campaign Lifecycle
Experience in building and integrating Adobe Campaign with other Adobe marketing cloud solutions.
Knowledge on Targeting, Action, Deliveries, Flow Control activities
Design and implement test plans (A/B and multivariate) to understand drivers of response and value
Ability to build and Report campaign results regularly to be provided to leadership and key stakeholders
Develop metrics and track integrated campaign effectiveness, utilising internal reporting and system audits and then design and report on program outcomes/ progress to internal and external stakeholders
Experience with other Adobe Marketing Cloud Solutions would be an advantage
Certification on Adobe Marketing Products is highly preferred.
Let's talk about what's in it for you!
Our Commitment to Diversity & Inclusion
Don’t meet every single requirement for this role? Studies have shown women and people from diverse minority backgrounds are less likely to apply to jobs unless they meet every single requirement. At Capgemini, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t align perfectly, we encourage you to apply and tell us what you can bring to the role.
We understand for some people, a standard hiring processes can come with challenges. If you are living with a disability, are gender diverse or neurodivergent and we can provide support with access requirements or by making an adjustment to our hiring process, please contact us at talentacquisitionaunz@capgemini.com
aunz@capgemini.com
Information Security and Compliance
Capgemini Australia has developed and manages, process orientated Management Systems compliant to the requirements of ISO9001, ISO27001 and ISO14001. We are committed to delivering secure solutions and services through state-of-the-art processes and continual improvement frameworks in line with industry best practices as well as contractual, statutory, and regulatory requirements.
#GetTheFutureYouWant - Come join us, bring your whole self to work, create new possibilities for you, your customers and your community and help us to be Architects of Positive Futures.
We are a 2023 Circle Back Initiative Employer and commit to responding to every applicant.
Please note unsolicited resumes from employment agencies or other third parties will not be considered.
