Audience Editor

Mamamia

To make the world a better place for women and girls

Mamamia is Australia’s #1 women’s media brand.

Founded in 2007 and still independent today, Mamamia's quality of engagement with well over 7 million Australian women of all generations is second to none, making it a first choice for marketers.

Mamamia's content spans the website, over 50 podcasts (the world's largest women's podcast network), social media, newsletters, member panels, Live events and online courses.

Ever-evolving to meet women's content needs, Mamamia's purpose hasn't changed since Mia and Jason founded it: to make the world a better place for women and girls.

In this hands-on role, you'll be at the core of our content optimisation strategy, ensuring that each piece of content we produce has the best chance to thrive. We need someone who can take a piece of content and instinctively understand how it can excel on every platform, working collaboratively with our Editorial and Social teams daily to tailor and distribute content that truly engages our audience.

• 🎯Strategy and Planning Development
  

  Plan and execute the content marketing strategy that aligns with Marketing and organisational goals

• 📣Campaign Support
  

  Support campaigns through various activities, including brainstorming, copywriting, partner or vendor liaison, and campaign execution

• ✏️Copywriting and Content Creation
  

  Write compelling content in line with the brand’s voice to achieve key goals, including awareness, ranking, and conversion

• ✍🏼Written communication
  

  Writes in a clear and structured format to convey information and ideas effectively to a target audience

• 🤓Learning agility
  

  Identifies and applies strategies to enhance reception, retention and use of newly acquired information, skills, and abilities

• 💡Problem solving
  

  Identifies problems and develops logical solutions that address the problems