Company

KraftheinzSee more

addressAddressSouthbank, VIC
CategoryAccounting & Finance

Job description

This role is split into two areas: Consumer insights and Sensory. You would work closely with an entire cluster, as well as Procurement, R&D and Marketing.

Sensory capability & scope

  • Sensory set up, testing and facilitation of internal sensory projects
    • Set up an internal consumer sensory capability framework
    • Facilitate internal consumer sensory studies
    • Training & upskilling teams throughout the corporate business & sites in sensory capability
    • Triangel/triad testing DoD, Similarity testing, Marketing Baskets et.
  • Supporting Sensory requirements across the business including projects for:
    • Procurement – ESG/VE/DTV & Change control - 63% of projects & approx. 80% of time
    • Marketing – Innovation – 37% of projects & 20% of time
  • Managing Sensory kitchen support person – part time/temp, 1-2 days per week
  • Liaising with Culinary Excellence center on Sensory protocols & systems
  • Reporting on results of testing & engaging stakeholders with these tests
  • Driving engagement with Sensory internally including the set up of a ‘Sensory Club’

Insights Partnership scope

  • Cluster Insights partner – advising, consulting & support for Marketing activities across Cluster including:
    • Innovation – 6P testing & advisory
    • Communications – testing & advisory
    • Brand Health
    • Commercial Mix Modelling
    • Syndicated studies
    • Desk research where needed
    • Voice of consumer across all activities
  • Analyze and synthesize learnings from research, drawing strategic conclusions, and recommendations that are evidence based and actionable
  • Collaborate, communicate and present research insights effectively to relevant stakeholders across Marketing, R&D, Sales, Category and Revenue Management teams for relevant projects
  • Lead, manage and evaluate projects and relationships, outputs of research agencies
  • Being the voice of the consumer for the business - championing and promoting our consumer first values

About you:

  • Tertiary qualifications in relevant field will be beneficial including Science, R&D, Marketing, Business, Psychology
  • An early background in consumer/market research, sensory research, Consumer Insights, marketing or product development will be preferred
  • Demonstrated experience working in an independent role where ability to influence and persuade others is key
  • Strong understanding of sensory methodologies & experience running sensory studies
  • Understanding of Insights methodology, project management & the provision of actionable, evidence based recommendations to the marketing team.
  • Must harvest a passion for consumer behavior – to understand what makes them tick, be a thought leader and naturally curious
  • Must have experience or key interest in the food and beverage industry
  • Managing part-time/contract support personnel for sensory work

About us:

  • Hybrid Working – Flexibility around when and where you work.
  • Pay for Performance – industry leading variable compensation offerings tied to company and individual performance on top of a competitive base salary package.
  • Parental Leave – 12 weeks paid parental leave for primary caregivers and up to 3 weeks for secondary care givers.
  • Leave Options – Purchased leave, volunteer leave and LiveWell leave programs to give you even more flexibility to plan your life and spend time on causes that matter.
  • Great Place to Work certification in Australia.
  • In House Training Programs
  • Corporate Discount Programs & Novated Leasing – Utilize a range of discount programs (gym membership, health insurance, banking) depending on location.

#LI-DNI

Refer code: 1992434. Kraftheinz - The previous day - 2024-04-08 00:07

Kraftheinz

Southbank, VIC
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