Digital Experience Coordinator

About the organisation

This not-for-profit organisation plays a key role in implementing significant and meaningful change for the people of Queensland. Supporting businesses and social enterprises across Queensland, this large entity has been tasked with delivering a state-based initiative bringing benefits to individuals, communities, and charities.

About the role

The Digital Customer Experience Coordinator organises marketing activities that set out to create unique Digital Experiences for their valued members and customers. You will be at the forefront of crafting the Digital Experience for the brand, supporting the development of customer journeys and developing unique digital campaigns. Reporting to the Digital Experience Lead, you will assist with the development, execution and measurement of digital communications campaigns and deliver exceptional customer experiences for the brand.

A summary of your key responsibilities include:

• Coordinate customer communication campaigns via customer engagement platforms, including supporting the development of customer journeys, copywriting, and measuring and reporting campaign analytics;
• Support with the development roadmap, maintenance, and optimisation of mobile applications, contributing ideas for enhancing user experience and troubleshooting any technical issues that may arise;
• Compose and post online content for their website and social platforms ensuring that content is engaging, informative, and adheres to brand guidelines;
• Collect and analyse important data across digital communications platforms, social media, web analytics, and rankings, providing insights that inform decision-making and improve campaign effectiveness;
• Assist in the organisation of promotional events and traditional or digital campaigns, contributing to the planning, execution, and evaluation of initiatives aimed at increasing brand visibility and customer engagement;
• Prepare and deliver promotional presentations, utilising effective communication skills to convey key messages and objectives to internal and external stakeholders; and
• Undertake daily administrative tasks to ensure the functionality of the team's activities and maintain best practice compliance in the handling of customer information.

About u

• Previous experience in a marketing or digital communications role;
• Tertiary qualification in communication, marketing or business related field;
• A proven ability to use data and customer insights to evaluate outcomes and inform continuous improvement of customer experience, digital channels and platforms;
• Excellent understanding of customer journey development and familiarity with related systems;
• Excellent written and verbal communication skills, as well as excellent copywriting and proofreading skills; and
• High level of creativity and strong analytical skills.

For more information please call Mitchell Bazley at u&u on 0474 952 *** or email ***************@uandu.com. Alternatively, to submit an application.

Please click below and submit your CV and cover letter in word format only.