Head Of Marketing & Creative

Unique opportunity to join a successful apparel retailer within a creative capacity, leading a team to drive growth!

• Highly successful apparel brand
• Generous salary including bonus
• Waterloo based, 1 day/week WFH

The Company
Our client is a growing and successful apparel retailer with a strong brick-and-mortar and Ecommerce presence, both in Australia and New Zealand. Well-known for their quality products at affordable price points, they are continually growing and expanding their business.
Position Description
The Head of Marketing & Creative will join a dynamic and collaborative team, whereby you will develop and drive marketing strategies, with the support of 3 direct reports.
Reporting to the General Manager, you will enjoy being hands-on, along with having a strategic mindset that can set the creative vision and lead by example.
Key Responsibilities

• Development of integrated marketing and communications strategies
• Oversee the marketing calendar alongside the brand promotional plan to determine brand focuses to drive sales for all channels across retail, concession and online
• Ensure Brand DNA is protected consistent positioning of the brand across all marketing and communications
• Development of social and media strategies, plans and tactics aligned to brand strategy and increasing brand awareness
• Management of all advertising creative (development and production) inclusive of digital
• Manage, motivate, mentor and coach direct reports
• Set the brand creative direction and ensure it is delivered on time and in line with the broader marketing strategy
• Oversee art direction and all content assets, including photography, copy and video
• Ensure the team are delivering on-brand collateral that can be used internally and externally
• Development and delivery of seasonal product campaigns
• Work collaboratively with the broader team to ensure objectives are clear and that production and media budgets are appropriate
• Collaborate internally to develop creative concepts which are digitally led, but also work across media
• Work closely with the Leadership team, direct reports and peers across the brand to effectively share work in progress, ideas and resources

To be successful within this role, you will have

• 3-5 + years of experience within a Head of Marketing/Creative role, within apparel/fashion essential
• A proven track record of commercial success, having worked for a major national or international fashion retailer
• Highly creative with the ability to innovate
• Collaborative team player with the ability to provide motivation to the broader team
• Strong creative eye with a passion for product and the customer
• Hands-on approach, leading by example

Benefits and Culture

• Competitive salary
• Generous employee discount
• A collaborative team environment
• Career opportunities with ability to influence and grow

How to Apply
If this is of interest, apply now via the link.
Candidates must have unrestricted working rights within Australia to be considered.
Due to high volume of applications, only successful applications will be contacted.