Marketing Manager (Maternity Leave Contract)

About Auto Parts Group:
At Auto Parts Group (APG), we aspire to be Australia’s leading independent supplier of genuine and aftermarket replacement parts for the automotive repair industry. We aim to give our customers "Real Advantage"

You’ll be joining an industry-leading organisation that listens to our customers, is building our external brand and reputation as a leading disruptor and partner to the industry, focuses on operational excellence and has a supportive team environment. 

The Marketing Manager Role:
We're seeking a dynamic and strategic marketing leader to join our supportive team on a 12+month Maternity Leave Contract, ideally starting June 2024. You'll be responsible for driving marketing efforts across various crucial areas:

• Digital & E-commerce: Craft and execute winning strategies to elevate our digital presence and e-commerce success.
• Brand Identity Champion: Safeguard and amplify our brand image through effective brand management.
• Corporate Communications Expert: Spearhead clear and consistent communication across all channels.
• Product Marketing Guru: Develop compelling product communication strategies that resonate with target audiences.

Why You'll Love This Role:

• Collaborative Culture: Thrive in a supportive environment where your ideas are valued and your expertise is respected.
• Make a Real Impact: Play a pivotal role in shaping our brand narrative and driving business growth.
• Lead the Charge: Take the initiative in developing and executing strategic marketing plans.

Responsibilities:

• Craft data-driven marketing strategies tailored to unique channel needs (digital, e-commerce, brand, etc.).
• Oversee all marketing materials (digital content, social media, email campaigns, etc.) for brand consistency.
• Own the entire marketing campaign lifecycle, from ideation to flawless execution.
• Manage the marketing budget strategically to maximize ROI and achieve business objectives.
• Foster seamless collaboration with internal teams (sales, customer service) and external partners (agencies, vendors).
• Leverage data analytics to identify trends, optimize campaigns, and provide actionable insights.
• Stay on top of industry trends, best practices, and emerging technologies to maintain a competitive edge.
• Cultivate relationships with media outlets, brand ambassadors, and industry partners to secure valuable coverage and brand visibility.
• Deliver regular progress reports, highlighting marketing initiatives and performance against set KPIs.
• Lead and mentor the marketing team, ensuring they achieve individual goals and receive the necessary support.
• Guarantee all marketing efforts adhere to relevant regulations, brand guidelines, and company policies.
• Develop a comprehensive annual marketing activity plan to guide future success.

Qualifications:

• Bachelor's degree in Business, Marketing, or a closely related field (preferred).
• Prior experience in FMCG and B2B marketing a plus.
• 7-10 years of solid marketing and communication experience.
• Proven track record in internal/external communications and brand management.
• Experience managing creative agencies for print, digital, and video content creation.
• Excellent written and verbal communication skills, with a knack for crafting compelling marketing messages.
• Demonstrated experience in developing and executing successful digital campaigns with a focus on ROI tracking.
• Adept project management skills to ensure smooth execution of marketing initiatives.

Benefits 
We want you to be at your best here, and we're focused on helping you do it your way. So here are some ways we create a balance between your work life and non-work life. We provide: Training: Full training and ongoing support will provide all necessary business resources, tools and technology. Business perks: Through our FlareHR partner, you can access exclusive discounts and vouchers with leading retailers. Events: We love to celebrate our achievements and have regular team catch-ups, including monthly get-togethers, local awards, and Annual Awards. Wellbeing: We know life can get in the way sometimes, so we have our Employee Assistance Program (EAP), which provides access to free, confidential counselling (including financial and legal counselling) for our team and their immediate family.  APG Me Day: We have introduced a new initiative that is all about "you." This is a paid, planned day for our team to use for whatever they want: a birthday, a cultural day, or just a relaxing day.  Diversity: Our business includes a diverse group of talented people of all ages, nationalities, abilities, and cultures. Security: We have been in business for nearly 30 years and continue to grow year after year.  About the work environment… There's never been a better time to join our dynamic team as we continue to deliver on our commitment to continuous improvement, embrace technology, and drive for safety. Our Team 
Without a doubt, our most significant investment is in our team. We can only achieve our business goals by attracting and developing the most talented people and giving them the right development and the means and motivation to realise their full potential.
A driving force fuels us to deliver the ultimate customer experience, so we're seeking individuals who can help us achieve our ambitious goals…. And it all starts with you.

Join us and be the architect of our marketing success story!
Please click on the "Apply" button and submit your resume.