AddressMULTIMEDIA DESIGNER
As LifeChanger’s Multimedia Designer, you will curate engaging content across various platforms including Instagram, Facebook, LinkedIn and YouTube, ensuring it resonates with LifeChanger’s distinctive tone. Taking ownership of marketing assets and content creation, you will pitch innovative ideas, bringing LifeChanger’s vision to life.
Some of the exciting things you will be doing if you join us:
- Creating general marketing collateral including presentations, flyers, workbooks, etc
- Content development, including but not limited to static posts, reels, stories, video content
- Filming, editing and distributing captivating social content, including reels, stories, videos for instagram, facebook and linkedin
- Utilising social insights to pitch socially-led content ideas relevant to the foundation
- Efficiently develop and help manage content calendars and production timelines to ensure timely delivery and consistent posting frequency.
- Understanding of digital marketing concepts such as audience targeting, engagement and conversation
- Knowledge in building and executing email marketing campaigns via Ortto
Knowledge of search engine optimisation (SEO) techniques to improve content visibility (desired) - Creating and executing regular engaging email journeys (edms) alongside Digital Leader including testing and scheduling (primarily through Ortto)
- Staying informed about industry trends and platform updates, incorporating innovative ideas into content strategies, and providing regular feedback to the content team.
- Working collaboratively with Digital, Marketing, Partnerships, Programs Leaders
Requirements:
● Content Creation:
- Strong writing and editing skills for creating clear, concise and engaging content
- Ability to produce content in various formats including text, images, videos, emails, website
- Building brand consistency through tone of voice and reinforces brand and values, and our mission
- Familiarity with content management systems and email automation for publishing content
● Creativity and Innovation:
- Ability to think creatively and come up with new and innovative content ideas ideas
● Digital Marketing:
- Understanding of digital marketing concepts such as audience targeting, engagement and conversation
- Knowledge of search engine optimisation (SEO) techniques to improve content visibility (desired)
- Knowledge in building and executing email marketing campaigns via Ortto
● Social Media Management:
- Familiarity with various social media platforms and their best practices
- Ability to create and manage social media content and campaigns
Skills and qualifications:
● Bachelor’s degree in graphic design, visual arts or a similar field is preferred but not essential
● Experience in Adobe Creative Suite, Photoshop, InDesign, Illustrator, Premiere Pro with strong understanding of design principles, colour therapy, typography and image editing
● Previous experience in a similar position (min 2 years)
● Experience with end-to-end management of social media channels
● Ability to write engaging content and communications
● Photography and videography skills, including video editing
● Sound awareness of best practice to drive engagement and action on digital platforms and understanding of how to target audiences with various types of content.
● Ability to plan and manage competing deadlines and priorities
● Strong communication skills
● Excellent attention to detail
● Demonstrated knowledge and interest in digital trends, digital media and emerging technologies
● Excellent written, verbal, presentation and communication skills
● Email Marketing Experience and EDM platform management knowledge
To apply:
Please send your resume and cover letter to ********@lifechanger.org.au by COB 16 June 2024.
