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SalaryJoin our clients team as a Public Relations Manager and play a pivotal role in elevating our brand's presence and reputation in the healthcare and wellness sector. We're looking for an experienced professional with a knack for media relations, storytelling, and compliance.
Key Responsibilities:
- Develop and execute strategic PR campaigns aligned with our brand's mission and regulatory standards.
- Foster relationships with media outlets, journalists, and influencers in healthcare and wellness.
- Manage external communications, ensuring they reflect our brand voice and comply with regulations.
- Monitor industry trends to capitalize on brand exposure opportunities and position us as a thought leader.
- Collaborate with marketing to maintain consistent messaging across channels.
- Lead crisis communication efforts to safeguard our brand reputation.
- Measure and report on PR campaign effectiveness, guiding future strategies.
- Mentor and lead the PR team toward excellence and continuous improvement.
- Liaise with legal and compliance teams to ensure communications meet regulatory requirements.
- Plan and execute media communications strategies in alignment with business objectives.
- Assist in quarterly media relations planning and performance measurement.
- Contribute to high-level PR strategic planning.
- Produce regular media placement reports for analysis.
- Implement PR initiatives to support broader objectives.
- Develop tailored narratives and press releases for media pitches.
- Secure brand stories' placement in key media outlets.
- Manage contributor stories and target media lists.
- Ensure compliance with approval processes and manage visibility opportunities and risks.
- Bachelor's degree in Public Relations, Communications, Journalism, or related field.
- Minimum 5 years' PR experience, with 2 years in a management role, preferably in healthcare.
- Strong understanding of healthcare regulations and compliance.
- Proven success in developing and executing PR campaigns.
- Excellent media relations and writing skills.
- Strategic thinker with analytical abilities.
- Leadership and team management skills.
- Ability to collaborate across departments and with external partners.
For a confidential discussion please contact Kiran Gahir on 0415733064 or apply via the link.
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