Senior Marketing Advisor - Corporate

Senior Marketing Advisor - Corporate

Inland Rail

Inland Rail is a once-in-a-generation project that will complete the backbone of Australia's freight rail network. It will enhance supply chains by providing a transit time of 24 hours or less for freight trains between Melbourne and Brisbane. Inland Rail will connect regional Victoria, New South Wales, and Queensland to markets more efficiently, drive substantial cost savings for producers and consumers, and deliver significant economic benefits. Inland Rail is the largest freight rail infrastructure project in Australia and one of the most significant infrastructure projects in the world.

About the opportunity

Join our team as a Senior Marketing Advisor where your focus will be on identifying and executing strategic initiatives aimed at enhancing awareness and gathering support for Inland Rail. You will play a vital role in developing and implementing marketing activities aligned with both program wide and regional objectives. This position integrates with the broader efforts of the Inland Rail Communications, Marketing and Media team.

Key responsibilities will include but are not limited to:

• Identify and execute a range of bespoke marketing opportunities to help increase the visibility and credibility of the Inland Rail Program, and its people, as it continues to gain momentum.
• Manage an existing program of 25-30 high-profile speaking engagements per annum at both C-Suite and project level.
• Foster relationships with the event managers of targeted industry events/conferences.
• Review industry invitations to participate in speaking events, determine alignment with marketing strategy and manage the declining of invitations, where appropriate.
• Prepare high-quality presentation material, biographies, talking points and supporting marketing collateral.
• From concept to contract negotiation to execution, manage Inland Rail's presence at up to four key Australian industry conferences each year.
• Manage all event logistics including sourcing/engaging booth build company and in-house booth design.
• Facilitate IR representatives to positively engage with conference participants, prepare key talking points and manage follow-up communication.

About You

The successful incumbent is someone who will be a strategic thinker, creative, organised, resilient, and a strong communicator to drive impactful marketing initiatives that contribute to the overall success of this program.

To ensure success in this position, applicants will be able to demonstrate:

• Tertiary qualifications in a relevant field or proven experience in corporate communication or marketing roles.
• Proven skills in the delivery of high-quality speaking engagements and events in a technical environment.
• Demonstrated capacity to work under pressure and respond to and manage changing priorities and sensitive issues.
• A positive attitude with a high level of self-motivation and ability to work using your initiative.
• Excellent event management skills including demonstrated ability to plan and deliver against an agreed plan.
• Excellent negotiation, facilitation, communication, and problem-solving skills
• Exceptional self-organisation and administration skills.
• Advanced PowerPoint skills
• Exceptional writing skills, particularly copywriting and proofreading.

What you'll be joining

• You will join one of the largest infrastructure programs in Australia.
• This project will generate thousands of jobs and billions of dollars in local investment, boosting regional economies and communities right along the alignment.
• Inland Rail is proud to have over 40% female representation and we would like to see these numbers grow.
• Inland Rail is an Agile working environment in our State-of-the Art office embracing flexible working conditions.
• Inland Rail adopted a collaborative approach to the delivery of the project, leading all parties involved to work toward the same goal. This fosters the displayed behaviours of Respect, Honesty, Integrity and Reliability.

Our Organisation and Culture

Inland Rail is an equal opportunity employer. Inland Rail will transform how we move goods around Australia - better connecting producers to markets and creating new opportunities for businesses, industries and regional community. The values that drive us and the work we deliver in the program incorporate Future Thinking, Active Engagement, No Harm and Results. We welcome like-minded individuals who value our culture.

At Inland Rail, we celebrate, support, and thrive on attracting people from all horizons and walks of life for the benefit of our employees, our program, and our community. ARTC is proud to be an equal opportunity and an affirmative action employer. We encourage Aboriginal and Torres Strait Islander candidates to submit their details to us.

All employment is decided based on suitability to the role, cultural fit, merit, and business needs.

Apply Now

If this opportunity sounds like the challenge you have been looking for please apply online today.

As part of the application process, you will be required to undergo pre-employment criminal history, reference and medical checks, including drug and alcohol testing. ARTC is a drug and alcohol-free working environment.

Applications close: Sunday 7th April 2024.

Please note that applications are reviewed from point of advertising so don't delay your application.