AddressAbout BHP
At BHP we support our people to grow, learn, develop their skills and reach their potential. With a global portfolio of operations, we offer a diverse and inclusive environment with extraordinary career opportunities. Our strategy is to focus on creating a safe work environment where our employees feel strongly connected to our values and objectives, and where the capability of our people is key to our success.
Come and be a part of this success.
About the Role
This role is based within our Candidate Recruitment Marketing team who are key to helping BHP attract and hire exceptional talent. The team are responsible for the execution of the global candidate engagement strategy and recruitment branding across all touch points in BHP's Talent Acquisition & Sourcing Process.
This role will be responsible for developing, creating, executing and bringing to life our recruitment brand across our Australian portfolio of assets, with the main focus area being our operations in the Americas. You will be responsible for creating compelling messages and creatives that resonate with our candidates to inspire them to apply and connect with BHP; ensuring that the connection remains as they progress through our recruitment process.
From video content creation in TikTok or Canva, to job adverts to candidate guides to digital campaigns utilizing meta and search; this role touches on it all ensuring that our recruitment brand and voice reaches our audience with the desired effect, helping to ensure BHP meets its hiring goals and objectives.
Some of the role requirements are listed below;
- Creation and execution of digital recruitment advertising campaigns from start to finish, leveraging recruitment branding/employer branding materials internal support and driving collaboration across teams for success.
- Digital Content Creation - utilising Video My Job, Canva and TikTok to create engaging authentic content for our candidates to better understand what it might be like to work for us.
- Work with key stakeholders within BHP to deliver exceptional work and results including the digital, branding and relevant communications teams.
- Drive equity & inclusion across the recruitment process for diverse candidates including disability, indigenous, females, veterans and LGBTQ+.
- Responsible for the personalizing of the recruitment brand and candidate messaging across all advertising channels and external platforms, such as LinkedIn life pages, Indeed, Glassdoor, Seek and BHP's own social channels.
- Identify the marketing tactics and platforms that will be most effective in reaching a specified target audience/candidates.
- Monitor and report on the success of campaigns, adapting and learning from the results with a continuous improvement mindset.
- Monitoring competitor campaigns, online presence and candidate engagement strategies.
- Creation and management of candidate/CRM newsletters, increasing engagement and audience size.
About You
You will be an exceptional word-smith, happy to take charge and lead projects with a key eye for detail. Having a passion for what you do and how you do it, as well as caring about the final result will be important not only to your success, but the team as a whole.
Creativity and passion are at the heart of this role, and you definitely don't need to have worked in either mining or Talent Acquisition previously to be successful. You do need to understand that your creativity and passion need to be balanced with the need to preserve BHP's brand in the market and you will need to work with this across all of your work.
You will have strong experience in a similar role either working within a Talent, Employer Branding or Marketing team with a focus on employer branding, candidate/customer acquisition and engagement, with a background in Marketing, Communications or Advertising and experience with Google Analytics, Meta, Canva and TikTok.
Location
This is Fixed Term role until 30th June 2025. This role can be based at either our Perth, Brisbane, or Adelaide offices.
To find out more about working with BHP and to meet some of our team, Click here
Application close on Monday, 1st Apr 2024.
About Our Process
At BHP, we are committed to employing individuals who align with the BHP Charter Values and meet the requirements of the role. As part of the recruitment process, there are a number of checks which may be conducted to demonstrate applicants suitability for a role including police / criminal background checks, medical, drug and alcohol testing, due diligence checks, right to work checks, and/or reference checks.
If you are already employed directly by BHP, please log in using your BHP email address or apply via our internal jobs portal.
Supporting a Diverse Workforce
The size, stability and magnitude of our business not only provides significant opportunity for professional development, but also attractive salary packages with performance-based bonuses and a best-in-class employee share program. We know there are many aspects of our employees' lives that are important, and work is only one of these, so we offer benefits to enable your work to fit with your life. These benefits include flexible working options, a generous paid parental leave policy, other extended leave entitlements and parent rooms.
At BHP, we know that we are strengthened by diversity. We are an Equal Opportunity employer that is committed to making BHP a safe and inclusive workplace where everyone can thrive and be at their best every day. We are focused on creating a workforce that's more diverse and represents the communities where we work and live. providing a work environment in which everyone is included, treated fairly and with respect. We are an Equal Opportunity employer and recognise that true diversity includes gender, age, race, disability status, sexual orientation, religion, neurodiversity, education levels, and many more aspects of your identity.
BHP is committed to providing a recruitment process that is fair, equitable and accessible for all. If you have a disability, we know that it may be helpful for us to adjust our process to make it equitable for your individual situation. If you would like to reach out to someone about your situation and our recruitment process, please email us at inclusion@bhp.com.
