Communications & Events Coordinator

The Communications and Events Coordinator will be responsible for the implementation of Hockey ACT’s communication strategy as well as being responsible for the high quality delivery of all Hockey ACT events. This role will strengthen core communications mechanisms including website, social media, email communications, print publications and commercial documentation. Under a centralised plan, the Communications & Events Coordinator will play a major role in generating and disseminating content to enhance interest in, and increase the profile of hockey and its associated events within the ACT and surrounds as well as the public profile and awareness of Hockey ACT operated facilities. This position is also responsible for managing and generating relationships with current and potential sponsors.
Key Responsibilities
1. Communications Plan: Implement and evaluate a communications plan to align with Hockey ACT’s strategic plan. This plan must be continuously monitored for effectiveness, trends and to ensure message accuracy.
2. Leading a team of staff members and/or volunteers to deliver Hockey ACT events that are of an exceptional standard. A key component will be implementing an event plan and budget tracking systems for each event. The Communications and Events Coordinator will be responsible for but not limited to:

• June Long Weekend Carnival
• Brophy/McKay Presentation Night
• Grand Final Weekend
• Canberra Chill Game Day & Events

3. Website: Manage the Hockey ACT website to ensure that content remains accurate and relevant. The site must be constantly reviewed to maximise its effectiveness and to ensure content reaches relevant stakeholders.
4. Club/Member Communication: Develop content for and generate club/member communication pieces such as e-newsletters.
5. Graphic Design: Design and review Hockey ACT’s promotional materials, logo’s and publications. Events managed by Hockey ACT are being constantly reviewed to ensure they remain relevant; the Communications and Events Coordinator will be responsible for the image and style of these events.
6. Social Media: Coordinate, schedule and manage all of Hockey ACT’s social media platforms and their content to ensure alignment with the communications plan and Hockey ACT’s policies and procedures.
7. Media Relations: Develop strong relationships with media outlets throughout the ACT to assist with media coverage. Proactively seek media coverage for newsworthy stories through the development of effective press releases and fact sheets. Coordinate and deliver all media launches and opportunities along with acting as the designated spokesperson for these events when required.
8. Sponsorship and Marketing: Build strong relationships with Hockey ACT’s current sponsors and create relationships with potential sponsors. Creation of promotional material and campaigns to help support the commercial agreements Hockey ACT has in place with sponsors. Tracking of existing agreements to make sure that Hockey ACT is achieving key deliverables. Ensuring Hockey ACT is seen as one of the premier servicers of sponsors within the ACT.
9. Research and Development: Understand and analyse market trends and communication developments to ensure Hockey ACT’s communication strategy is highly advanced and current.
About Hockey ACT
Hockey ACT (HACT) is the not-for-profit state sporting organisation responsible for the development, governance, promotion and delivery of hockey programs within the ACT. HACT comprises of 22 member clubs and owns and operates 2 facilities; National Hockey Centre at Lyneham and Tuggeranong Hockey Park, Greenway.
Our Ambition

• Growing Participations through strong clubs, safe and inclusive experiences and a deep understanding of our hockey family;
• Build the Canberra Chill brand and provide opportunities for our talented athletes, coaches, umpires and officials to achieve sustained success;
• A stronger connection to local government, the business community and a greater footprint in the region;
• A facility strategy that provides places to play and connect;
• A sustainable business model that provides a legacy for future generations.

Our Culture - Our Values

• Strong, decisive leadership in setting the direction for our sport;
• Respect, integrity, transparency and honesty in all our dealings;
• Promoting a supportive, inclusive and diverse environment;
• Excellence in all we do both on and off the field;
• Innovation and future focus;
• Financial responsibility, acceptable risk taking and sound sustainable management;
• Promoting a sense of shared responsibility and unity of purpose; and
• Strive to achieve a truly welcoming, safe and inclusive community for everyone. Allowing people of all abilities, cultures, race, creeds, sexualities and genders; to be involved in the sport, in the way they choose to be.

Essential Requirements

• Working with Children / Working with Vulnerable People Check
• Drivers Licence

Desirable Criteria
Attachments
Application Instruction
Applicants are asked to provide the following:

• A letter of introduction of no more than 2 pages addressing your relevant experience against the Key Responsibilities.
• Curriculum Vitae.
• Applications should be emailed to Hockey ACT Participation & Engagement Manager, Jolanta Moore,