About VEEM
VEEM Ltd, a globally recognized leader in manufacturing marine, defense, transport, and mining products, is seeking a dynamic and skilled Content Marketing Manager to join our team. With over 50 years of success, VEEM is known for its cutting-edge technology and world-class products. As a Content Marketing Manager, you will play a pivotal role in accelerating the sales of our leading product range by strategically managing and developing content across various channels.
Responsibilities
Content Strategy and Execution
- Maintain marketing communications calendar and ensure alignment with marketing initiatives and wider marketing strategy
- Coordinate content creation and publication across multiple platforms including websites, social media, email newsletters
- Work with internal team to produce case studies, brochures, white papers and reports for online distribution
- Develop content strategy for SEO when required
Collaboration and Support:
- Support Marketing Manager in implementing wider international marketing strategy.
- Collaborate with internal and external stakeholders (including staff, suppliers, agents and dealers) to develop and distribute content for the company that is accurate, compelling and engaging.
- Manage content approvals process across internal company stakeholders
Collaborate with external influencers on marketing initiatives and campaigns - Work with marketing suppliers and creatives (including videographers, digital teams and photographers) to bring together comprehensive marketing campaigns
PR and Communication:
- Identify and pursue PR opportunities, lead external communications, and collaborate with media contacts.
Trade shows and events:
- Coordinate trade show display items and materials
- Support network of dealers/distributors with trade events
Skills & Experience:
- 2+ years of experience in marketing, with a strong emphasis on content production and management
- Proficiency in WordPress and Canva essential
- Experience with email campaign management and tracking tools (e.g., MailChimp, Social Pilot, Google Analytics) and leveraging digital and social media platforms.
- Demonstrated creativity and innovation in content creation, ensuring alignment with brand objectives.
- Social media savvy with the ability to plan and create engaging content.
- Strong analytical, problem-solving, and interpersonal skills.
- Effective time management skills with a willingness to learn and innovate
- Experience working with technical engineering products is preferred but not mandatory.
Your Application:
If this challenge holds appeal then we want to hear from you. Applications should be submitted by clicking ‘Apply Now’, and must include a current CV with a cover letter clearly stating how you meet the above criteria.
VEEM is an equal opportunity employer, we support diversity in our workforce and we have fit-for-work policies relating to alcohol and other drugs in place on our sites.
For further information on our company, visit www.veem.com.au