Company description:
At Stockland we are a community delivering outcomes that benefit the community at large. We work collaboratively and inclusively, building strong working relationships. Our portfolio is diverse and so are the opportunities for professional and career development. We are committed to providing our people with broad experiences to build a successful career.
We recognise the importance of flexibility and work life-quality and over 80% of our employees have informal or formal flexible work arrangements. Additionally, Stockland has a strong commitment to achieving the best outcomes through an inclusive and collaborative culture. Our customers come from diverse backgrounds and we want our teams to reflect this.
Job description:
We have a fulfilling opportunity for an experienced Marketing Manager to join Stockland as a Customer Experience and Engagement Manager.
To be successful in this role you will drive the creation of a strong Customer Experience strategy, in alignment with the overarching asset strategy, for five of our retail assets, Burleigh Heads, Birtinya, Baringa, Hervey Bay and Rockhampton shopping centres.
More about the role
This role is pivotal in ensuring the centre marketing outcomes are delivered and achieved. Reporting to the Senior Marketing Manager and working as part of a dedicated team, you will develop the strategy and manage the implementation of a robust calendar of campaigns, projects, initiatives, and events for the shopping centres in the Queensland region. In collaboration with the Content and Distribution Manager (Digital/Social Media), you'll ensure content is consistent and seamless across all channels, both offline and online.
Your key responsibilities will include:
- Creation and implement a strong Customer Experience strategy aligned to the overarching marketing strategy at asset level to deliver strong returns
- Design and implement regional and local campaigns aligned to key customers and areas of opportunity
- Brief and manage key agencies partnerships
- Understanding of centre retailer's issues and opportunities for integration into key strategies and activations
- Assist with positioning of Stockland brand through implementation of PR strategy and provision of content for marketing communications
- Assist in allocation and management of centre marketing budget in accordance with approved budget parameters
- Develop network in the industry to ensure that of sponsorships and participation opportunities
- Manage business unit overhead budget and forecast
- Identify key stakeholders within region and ensure regular contact
- Engage relevant local groups/committees
About you
- A strong strategic marketing and Customer Experience background, developed through your experience in campaign planning and implementation within the retail industry or agency, FMCG or similar
- Experience in campaign development and management
- Strategic mindset and commercial acumen to manage budgets and maximise ROI
- Ability to interpret and translate customer data to inform marketing strategies
- Strong collaboration skills, you have experience in engaging with a broad range of stakeholders, both internally and externally, including retailers and local community groups
- Ability to lead and mentor other team members
The Stockland Proposition
We offer competitive remuneration and benefits. Benefits include free to access or subsidised lifestyle, health, well-being and financial services products.
Due to the permanent nature of this role, we can only accept applications from Australian Citizens, Permanent Residents or Open Work Visa holders with more than 12 months validity from their role start date.
Apply today - Stockland - a better way to live
Agencies should note that unsolicited resumes will not be accepted for this position and Stockland will not pay any fees related to resumes that are submitted directly to hiring managers and not through our approved process. Where appropriate, the Careers @ Stockland Team will work with our preferred panel of agencies to source candidates for roles. Please submit any queries relating to the approved process of submitting candidate resumes or Stockland's preferred agency panel to *******@stockland.com.au