WF Media is currently seeking a Digital Marketing and Design Specialist to contribute to the creation of dynamic and captivating content across various digital platforms. Reporting to the Digital Business Manager, this position is responsible for managing our social media platforms, executing customer-focused Digital Marketing campaigns across social media, Google and email channels, and providing support with website updates.
This is a permanent, part-time role (4 days/week) based in our office in North Ryde.
Key responsibilities:
• Publishing content on our social media channels.
• Managing customer social media campaigns on LinkedIn and Facebook, tracking performance and providing reports.
• Overseeing remarketing campaigns in Google AdWords, monitoring progress and delivering reports.
• Creating brand promo and customer advert eDMs in either Adestra or Campaign Monitor.
• Making website updates using Wordpress.
• General reporting and admin duties
About you:
• A degree in communications, marketing, communications, digital or related field.
• Expertise in social media ads: LinkedIn, YouTube, X (Twitter), Instagram and Facebook.
• Experience in crafting eDMs. Knowledge of Campaign Monitor and Adestra advantageous.
• Proficiency in leveraging LinkedIn and Facebook for marketing purposes.
• Competent in Microsoft Office suite (Outlook, Word, Excel).
• Design experience in Photoshop or Canva.
• Comfortable working with data, research and reporting.
• Strong initiative with ability to prioritise and work autonomously.
• Legally entitled to work in Australia.
About the company:
WF Media is an established industry leader in Australian business-to-business (B2B) media and events. For 40+ years we have specialised in publishing B2B magazines, websites and events across the industrial, technology, food, healthcare and science sectors.