Address
Form of workAs a listed company in Australia's fastest growing industry, Estia Health is dedicated to caring for thousands of older Australians who choose to make Estia their home. As we continue to expand, we are striving to attract, develop and retain the best talent in Aged Care. With over 7500 employees in both metropolitan and regional Australia, we are proud to be a values-based organisation providing meaningful careers.
About the role:
At Estia Health we have an exciting 12-month contract (Maternity leave cover) for a talented Digital Marketing Manager to join the team. This is a diverse, hands-on role that will see you drive digital engagement strategies that enhance brand awareness within the digital space, drive website traffic and build digital lead acquisition strategies for one of Australia’s leading, trusted residential aged care providers.
Some of what you’ll be doing:
- Establish the end-to-end digital marketing capabilities and strategy that aligns with the needs and goals of the organisation
- Develop and implement long and middle-term Estia Health social media and social marketing strategy
- Jointly lead the implementation of these capabilities with digital partners, such as digital media planning and buying, search, conversion rate optimisation and data and analytics to support future business growth
- Working alongside other marketing team members and partners to establish a best-in-class approach to the use of marketing technology
- Manage and optimise website, social media and other channels for SEO as well as UX
- And more…
The background that will make you a success in this role:
- A Digital Marketing professional with up to seven years’ experience in marketing roles
- Deep knowledge in web-design principles, long data analysis and trends
- Strong project management, problem solving and communication skills
- Experience with popular CMS platforms, ideally EPiServer/Optimizely
- Proficiency in the MS Office Suite – Outlook, Excel, Word, etc
- Experience in positive agency engagement and management
What will we offer in return?
- Make a difference by supporting projects and initiatives which have an impact on how we support our residents and our teams
- Open, friendly, collaborative team - feel supported though enjoy autonomy to deliver your work
- Central CBD location close to public transport
Join us!
If you would like to know more, please email recruitment@estiahealth.com.au. If this sounds like the role for you, click on APPLY NOW!
To find out more about Estia Health and the wonderful work we do, please visit and follow our LinkedIn page.
We support a holistic approach to Workplace Health and Safety by supporting our homes with a commitment to keeping our residents and team members safe and well.
