AddressBecoming a member of our client, a vibrant multi-brand consumer goods group with a presence around the world, entails participating in an extraordinary growth journey within this sector. Their progression from a handful of partner brands to a varied collection diverse brand highlights their dedication to excellence and confidentiality as a reliable distributor in the international market.
The Director of Global Branding will lead the development and execution of comprehensive brand strategies to drive awareness, engagement, and loyalty on a global scale in an inspiring manner. This role requires a strategic thinker with a creative mindset, exceptional leadership and a proven track record of successfully managing global brands while inspiring others.
Key Responsibilities:
- Craft and deploy a global brand strategy that deeply engages target audiences while seamlessly aligning with overarching corporate objectives.
- Ensure this strategy supports also APAC market, enhancing the group's presence and impact.
- Collaborate closely with product development and sales teams to infuse brand strategies into every facet of operations.
- Conduct extensive market research to uncover emerging trends and consumer insights, guiding our strategic direction.
- Establish brand guidelines that balance consistency with the unique nuances of each local market.
- Spearhead the creation and execution of captivating marketing campaigns and activations that leave a lasting impression.
- Continuously evaluate and refine brand initiatives, driving ongoing enhancement and innovation.
- Cultivate and nurture strong partnerships with external collaborators, leveraging their expertise to amplify brand presence and impact.
If the above sounds like you, please apply ASAP! Alternatively, please do not hesitate to reach Amelie (************@brilliantalent.com.au / 0402 384 ***) for a discreet chat! P.S. Please let a text if I miss your call.
