Global Content Manager

Dynamic online trading provider focused on delivering great trading tools and pro trading insight to enable smarter trading. They are committed to excellence and have a passion for delivering trading technology direct to clients and via their network of strategic partners

• Manage a high performing copywriting function that services all their internal stakeholders and regional marketing teams
• Headquarted in MElbourne with support offices in UK, Cyprus, Bulgaria, Guatemala and Bahamas
• Manage 1 direct report in the London office while developing high quality written content for a variety of digital chanels.
• Whether to promote, educate, inform, persuade, or entertain; innovative, well written copy is key in bringing this clients brand to lif
• This role will deliver content across digital brand work, performance marketing activity, website and throughout the lifecycle of the customer and will also work closely with the Partner team to optimise performance of top partners in the acquisition and retention stages.

Key Responsibilities:

• Deliver performance marketing content across display, social, landing pages and email.
• Develop, maintain, and enforce a house style aligned to our brand.
• Iterate messaging and split test to validate results and copy direction.
• Continually improve the Eightcap English-language websites to ensure clear communication of our proposition and product set.
• Work with SEO and assist with optimising content to ensure improved organic traffic.
• Bring new tools and products to life with an engaging tone of voice
• Work with the wider marketing team to understand the needs of our client segments and deliver relevant content ideas to maximise engagement and trading behaviour.
• Deliver content for automated journeys to improve conversion and aid retention and reactivation.
• Deliver content for ongoing CRM campaigns, which includes product launches and client education.
• Work with the partnership marketing team to produce new creative assets across a variety of channels.

Benefits:

• Ongoing investment in your career development
• Wellness and lifestyle perks like monthly corporate massages
• Parental leave
• Hybrid working
• Staff referral bonus program
• Employee-purchased leave
• Annual flu vaccinations
• Multicultural environment
• A dynamic and collaborative team culture
• Great CBD location with easy access to public transport
• Regular social activities

To apply for this role please click "apply now" or for further information please reach out to Kimberley at kimberley.leonard@marsrecruitment.com.au