AddressAt Combine Air the Head Coach is the heart of the business
This key role is accountable for the delivery of world class sessions and becoming a voice that motivates & inspires both ALL-STARS and CA x Coaches to reach their full human potential.
This role is responsible for the daily sales, operations and reporting of the club, leading and facilitating the growth of the business through generating new leads and retaining existing ALL-STARS.
Reports to:
- Franchise Owner
- Fitness Director / HQ
Direct Report
- Sales & Business Development Coordinator
- Coaches
Role Responsibilities
Coaching
- Delivers world class CA x Squad & PC session through communicating with appropriate CA language, clear and concise session instruction, whilst motivating & educating ALL-STARS
- Provides an energised CA experience that facilitates & encourages club growth through connection with new, existing & potential ALL-STARS
- Responsible for increasing the attendance in squad sessions by assisting in outreach, leading sales and converting enquiries in person, over the phone & online leads to meet club KPIs
- Implements and maintains CA training sessions and training protocols to the CA standard
- Displays and maintains a high standard of professional application to their role
- Continues to attend CA x Training & Coach upskilling sessions
Club Management
- Completes daily and monthly reports and checklists
- Responsible for club email and club drive activity
- Maintains safe health & fitness facilities through following all CA protocols relating to ALL-STAR club use such as Player Profiles
- Ensures the club is maintained to a high level of hygiene and cleanliness
- Schedules all staff hours and coordinates with facility schedules to maximise the usage & efficiency of time
- Works with management team on any unmet staffing needs and helps interview candidates
- Leads new employee training
Sales, Retention and Outreach
- Responsible for the clubs KPIs in sales & retention , session attendance and overall growth and performance
- Observes attendance trends through the use of Admin reporting and Mindbody software and develops strategies to increase daily and weekly attendance
- Delivers solutions that promote & create positive ALL-STAR experience in the Club
- Leads direct selling to ALL-STARS in the club to meet club KPIs
- Allocates individual and club sales targets to each staff member for memberships & packs in club and within the local community
- Convert leads to meet club KPIs
- Work with the community to drive new ALL-STARS into the club whilst working on opportunities specific to the community & demographic of the club
- Must see to the planning and execution of solid outreach strategies to increase lead generation and meet club KPIs
- Must see to the development of community marketing and lead generation efforts
- Must see to the execution of approved marketing and lead generation efforts & analyse for ROI and lessons learnt for future development
- Must manage and oversee all special events, including pop-ups and out of club events
- Must see to the implementation of national campaigns at a local level
- Responsible for allocating time in schedules for coaches and club staff to participate in outreach and out-of-club events
- Provide exceptional customer service and be the best of the CA Brand in greeting, assisting and responding to ALL-STAR needs or inquiries and helping resolve any complaints the club may receive
- Assist ALL-STARS with their session schedules
- Book and allocate all private/corporate sessions or special events happening at the club
- Manage & maintain a list of best ALL-STARS/clients and prospective ALL-STARS
- Conduct after action reviews on all outreach, sales and marketing initiatives conducted
- Responsible for all communication to go out to ALL-STARS, partners and local community businesses
Brand Awareness
- Responsible for the implementation and management of the club’s social media accounts, platforms and brand/marketing activities
- Responsible to communicate the CA benefits, services and mission to ALL-STARS and local community
- Build brand awareness and increase brand value through local activations with club staff and key ALL-STARS
- Responsible for the creation of content for review & submission every month
- Responsible for conceptualising local social media storylines by including current season apparel, guest coaches, relevant cultural conversations or themes
Community Partnerships
- Identify & collaborate with local influencers
- Establish and Maintain relationships & efforts between the Club & Influencers
- Identify potential partnerships for the Club
- Document in-club events via photos, videos, blog posts etc
- Coordinate with third party professionals such as video/photographers for premium club content
- Leverage club/client contact to identify and develop strong relationships within the local community
Essential Requirements
- Current First Aid & CPR certification
- Certificate III or IV in Fitness or a degree equivalent or higher in fitness
- Level 1 Altitude training (this is provided by Combine Air)
- Flexibility in work hours
- Excellent organisational & leadership skills
- Outstanding communication & interpersonal skills
- Excellent knowledge of the Fitness industry
- Proficient in problem solving & able to work proactively leading a team
- Ability to deliver world class sessions
- Ability to provide appropriate and professional fitness programs
- Ability to provide well structured, safe, appropriate and professional private sessions
- Ability to upskill coaches and staff
- Proven organisational skills
- Experience managing a team
- Attention to detail & ability to analyse data and performance/operational metrics
Desirable Requirements
- Boxing Certified coach
- Level 1 Strength & conditioning coach (or equivalent)
- Experience in Fitness Sales and familiarity with Google Suite and business software such as Mindbody and Loyalsnap
