Marketing & Content Coordinator

Group Marketing & Content Coordinator

Who are we?

The Farquhar Group of Companies is an industry leader in the design and manufacture of premium kitchen and cabinetry solutions. Proudly family owned, with 6 showrooms throughout Adelaide, we create stunning kitchens that bring families and friends together. Our Farquhar Kitchens and U-Install-it brands have a solution for every project and we are the preferred partner for some of South Australia’s top builders. Our vision is to be a national leader in our industry, known for innovation, sustainability and inspiring excellence in our people.

The opportunity

Reporting to the Marketing & Brand Manager, the Marketing & Content Coordinator will work across a diverse range of marketing activities in a fast-paced environment, across multiple brands and platforms/channels.

This role will also be responsible for supporting the CX (Customer Experience) function of the business, by assisting in the management of the customer experience for incoming existing or new opportunities within the Farquhar Group’s online channels. 

We are looking for someone who can:

Content

• Create engaging, innovative, creative, and on-brand content to be used across a range of platforms/channels 
• Develop and manage content schedules over a range of platforms/channels
• Research, analyse, present and implement strategies based on key online performance metrics (eg audience preferences, web traffic, customer engagement, online enquiries)
• Manage the social media marketing strategy
• Stay up-to-date with changes in social platforms ensuring maximum effectiveness
• Suggest new ways to attract prospective customers, growing online audience via organic and promoted creative content
• Plan and execute digital activities to better engage with our customer databases
• Platforms/channels include (but not limited to); social media, blogs, video, website, print material, EDMs, radio, SMS

Marketing

• Maintain multiple websites and online store, 
• Support SEO strategy development and lead updates
• Assist in the strategy, creation, application, and roll out of promotional and/or branding initiatives
• Coordinate activitations/events/photoshoots
• Maintain showroom presentation and accuracy - POS, branding, displays, product rollouts etc
• Run/complete reports (as identified) to assist management and individual team members with key data to support a proactive approach to managing the customer experience (end to end)
• Work closely with creative and media partners, product partners, ambassadors, sales staff, and key stakeholders
• Prepare internal and external communications sharing marketing and business information
• Manage multiple projects and tasks simultaneously and always meet deadlines
• Support the CX function of the business, by;
  • Assisting in the qualification, customer experience, and management of incoming online enquiries
  • Providing advice on the products and services
  • Keep records of customer interactions using CRM and identified customer databases/systems

What we would like:

• Degree in Marketing, or related field
• At least 2 years experience in a similar role
• Competent in Adobe Suite
  • specifically InDesign and Photoshop (photography, image editing, and basic graphic design)
• Experience in the below will be viewed favourably: 
  • WordPress
  • Google Suite (including GA4)
  • Zendesk Sell/Chat/Support 
  • Mailchimp

What’s in it for you?

• 4 additional  flexible leave days per year
• Fantastic staff discounts on our kitchens and cabinetry
• A modern office environment with free parking
• A competitive salary and benefits package
• Training and development support 

If this sounds like you, apply with a brief Covering Letter and an up to date CV.

Please note only applicants with full working rights in Australia will be considered.

For further information visit https://farquhargroup.com.au/