Company

Adelaide Education GroupSee more

addressAddressAdelaide, SA
type Form of workFixed term - Full-time
CategoryAdvertising & Marketing

Job description

(HEO6) $86,360 to 93,285 plus an employer contribution of 17% superannuation

Full time, fixed term contract until December 2025

The Digital Content & SEO Coordinator role is central to enhancing the digital experience across University websites that support reputation and revenue. This position supports the overarching performance and optimisation strategy through content authoring, experimentation support and SEO approach.

The Digital Content & SEO Coordinator plays a key part in developing and executing customer-centric digital experiences across core University websites, using data and qualitative insights to drive ongoing improvement.

Alongside CMS authoring, this role supports the university’s Search Engine Optimisation (SEO) strategy for priority sites and audiences, ensuring SEO efforts align with overall strategic goals. It also supports the delivery of experiments to test, target and personalise content in line with the digital marketing strategy.

To be successful you will need:

  • Significant experience in authoring and maintaining content management systems
  • Experience delivering and monitoring SEO activities for large websites with proven results
  • A solid understanding of accessibility and quality assurance in web environments
  • Experience optimising content in support of digital experience and performance
  • Basic understanding of optimisation and experimentation platforms
  • Basic understanding of analytics platforms and ability to interpret related data
  • Experience or willingness to learn Adobe Marketing Cloud (Analytics, Target, Experience Manager)

 

Enjoy an outstanding career environment

The University of Adelaide is a uniquely rewarding workplace. The size, breadth and quality of our education and research programs - including significant industry, government and community collaborations - offers you vast scope and opportunity for a long, fulfilling career.

It also enables us to attract high-calibre people in all facets of our operations, ensuring you will be surrounded by talented colleagues, many world-leading. Our work's cutting-edge nature - not just in your own area, but across virtually the full spectrum of human endeavour - provides a constant source of inspiration.

Our culture is one that welcomes all and embraces diversity consistent with our and our Values of integrity, respect, collegiality, excellence and discovery. We firmly believe that our people are our most valuable asset, so we work to grow and diversify the skills, knowledge and capability of all our staff.

We embrace flexibility as a key principle to allow our people to manage the changing demands of work, personal and family life.

In addition, we offer a wide range of attractive staff benefits. These include: salary packaging; flexible work arrangements; high-quality professional development programs and activities; and an on-campus health clinic, gym and other fitness facilities.

Learn more at:

Your division's broader role

The Marketing branch sits within the Division of External Engagement. Our purpose and aspiration is to protect and promote the University’s reputation, leading marketing, and brand activities both locally and globally.

We provide services and advice that advance the University’s research, teaching and learning and engagement aspirations. With a strong ambition for driving growth and reputation, branch activities are centred around uplifting the University’s reputational goals and revenue targets.

Learn more at: 

If you have the talent, we'll give you the opportunity. Together, let's make history.

Click on the ‘Apply Now’ button to be taken through to the online application form. Please ensure you submit a cover letter, resume, and upload a document that includes your responses to all of the selection criteria for the position as contained in the position description or selection criteria document.

Applications close 11:55pm, 21st January 2024.

The University reserves the right to close this advertisement before the closing date if a suitable candidate is identified.

For further information

For a confidential discussion regarding this position; contact:

Steph Overton-Frith
Performance and Optimisation Manager
E: steph.overton-frith@adelaide.edu.au

You'll find a full position description and/or selection criteria below: 

The University of Adelaide is an Equal Employment Opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. Female applicants, people with a disability and/or and Aboriginal and Torres Strait Islander people who meet the requirements of this position are strongly encouraged to apply. If you have any support or access requirements, we encourage you to advise us at time of application. 

Refer code: 1296642. Adelaide Education Group - The previous day - 2024-01-14 09:52

Adelaide Education Group

Adelaide, SA
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