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Form of workAveling is one of WA's leading private training providers, known for our innovation, outstanding customer service and commitment to continuous improvement.
As we continue to grow the Aveling brand and diversify our extensive online and classroom course portfolio, we have a fantastic opportunity for an experienced and passionate Marketing Coordinator to join our team.
You will report to the Marketing Manager, bringing your creative ideas, tactical knowledge, experience and enthusiasm to help build our marketing efforts and take Aveling’s brand awareness to the next level. You’ll have the opportunity to make a real difference in our small but high performing team.
Why Join Our Team?
We offer a range of incentives for our employees including:
- Holiday Bonus, an additional 20% of your wages when you take annual leave
- An extra day of leave for your birthday each year
- An extra day of leave for your health and wellbeing each year
- Onsite café with a weekly complimentary allowance and discount staff pricing
- 12% superannuation contribution
- Free access to our confidential employee assistance program for you and your family
- Modern facilities, with free parking onsite, just 20 minutes from the CBD
- Opportunities for training to develop your career and professional skills
- Supportive management and leadership
- Flexibility and work-life balance
- Many amenities close by including a supermarket, chemist, medical centre and discounted gym all within a couple minutes’ walk.
About the Role
You will be responsible for:
- Ensuring consistent application of the Aveling brand
- Supporting all stages of production of Aveling’s marketing materials including web pages, e-newsletters and other digital and print collateral
- Building and maintaining Aveling’s social media presence across various platforms
- Supporting website content review & development
- Ongoing maintenance of and reporting on Google Ad campaigns and website analytics
- Undertaking regular market research on customers, competitors, and industries
- Maintaining and enhancing CRM data
- Supporting the development and implementation of marketing campaigns
- Measuring and reporting on the performance of all marketing activities
- Participating in process and product improvement activities
- Supporting in coordination of events and other public relations activities.
Key attributes:
The ideal candidate will have:
- A tertiary qualification in marketing (with a strong digital focus) and 3-5 years’ experience in a similar role
- Proven knowledge and experience in WordPress (or similar), SEO, Google Analytics (or similar) and Google Ads
- Proficiency in social media marketing
- Campaign management experience including understanding, planning and developing briefs
- Relevant design and copy writing experience across a variety of platforms
- A highly driven customer focus with exceptional written and verbal communication skills
- A strong sense of ownership, responsibility, and self-direction.
Experience in and an understanding of the Vocational Education & Training (VET) sector will be advantageous.
If this sounds like the right place and position for you, we would love to hear from you!
Closing date: 11:59 am AWST, Friday 23 February 2024
