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Form of workAbout the Company:
A locally operated, family owned company, Summit Homes has helped over 40,000 West Australians build, renovate, and develop award-winning homes in Perth and the South West for over 45 years.
Our core philosophy is Built Around People. We understand our staff are our strongest asset and are what drives our business success and leading customer experience. Our recent 2023, 2022, 2021 and 2020 HIA win of ‘Western Australia’s Professional Major Builder’ recognises our people’s talent, commitment, and achievements.
A rare opportunity has opened for a Marketing Manager to join our value based, professional and highly respected organisation. As New Generation Homes Marketing Manager, you will be responsible for collaboratively leading marketing direction and implementation of business objectives to drive and sustain growth. The role is fast paced, multi-faceted and will oversee all forms of marketing from traditional media, digital, social, PR, internal communications, managing external agencies, and liaising with stakeholders from sales, operations, construction, and the executive team. This position is a 12 month fixed term maternity leave contract.
About the role:
- Accountable for the results driven direction, innovation, development, and implementation of marketing strategies to deliver the best outcomes for the brand, such as (but not limited to) campaign development, digital optimisations, website management and optimisation, media management, production, promotions, branding, PR, crisis management and analysis
- In consultation with the management team, provide leadership in recruitment, management, motivation and development of the sales and marketing team
- Work alongside the Sales Manager to ensure all sales and marketing objectives are aligned and deliver the best outcomes for the business through a comprehensive retail strategy
- Planning and management of marketing budgets, resource allocation and preparation of quarterly reports
- Attend stakeholder meetings, conduct professional presentations for marketing proposals, campaign concepts and reporting
- Effective management and execution of each marketing project from initiation to completion to review and optimisation
- Apply appropriate data analysis when implementing decisions to improve performance
- Facilitate engagement of external agencies, contractors and service providers aligned to the individual needs and requirements of your brand
- Effectively measure the service delivery by these agencies to ensure objectives are being achieved
- Report to the Group GM and Executive Committee on all matters relating to Marketing from a brand and group perspective
What you will bring:
- A strong analytical mind with extensive experience with Google Analytics, as well as other reporting metrics
- Digital marketing experience working across digital media, paid social, paid search, SEO, EDM campaigns, and website CMS systems
- Proven experience and knowledge in lead generation media and how to drive results
- Be solution orientated and experienced in working in fast paced, dynamic environments
- High level knowledge and experience in strategic marketing, campaign development and execution within time and budget restraints while maximising ROI
- Apply strong business acumen, vision, and adaptability
- An ability to work within a collaborative team environment and provide a positive can-do attitude
- Minimum of 5 years in a marketing position or agency with management or leadership experience preferred but not essential
What’s Next?
If this sounds like you, we would love to meet you! Submit an up to date CV via ‘apply now’.
Please note: Only successful candidates will be contacted
