AddressDescription & Requirements:
About the role
In the B2B Marketing Specialist role, you will support the Senior Marketing Manager with all end-to-end marketing activities for the APAC business.
With a hands-on, positive can-do attitude, you will assist the team to develop, successfully execute and report on end-to-end multi-channel marketing campaigns and maintain a high level of engagement with both internal and external stakeholders.
What you'll do
- Planning and managing marketing campaigns to support the APAC marketing plan.
- Delivering marketing campaigns and ABM programs to support sales targets.
- Coordinate and manage digital ad and marketing campaigns including Google Ads, social media, and trade media and analyse results and reporting.
- Coordinating the production of landing pages, whitepapers, articles, webinars, and other content to support campaigns and managing leads and enquiries from campaign activities.
- Content production such as coordinating the production of graphic design materials, videos, whitepapers, collateral, and other marketing materials.
- Managing end to end event activities from researching to managing attendance and all follow up activities.
- Project management including basic activity management, meeting and event coordination and ensuring projects run to schedule.
Unleash your potential
To be successful in this role, your background and experience will include:
- Demonstrable experience in developing and successfully executing end to end multi-channel marketing campaigns with measurable results (awareness, retention, acquisition).
- Minimum 3 years of working experience as a Senior Marketing Coordinator or similar roles, with B2B marketing experience preferred.
- Digital marketing skills, including experience with social media (primarily LinkedIn), google ads, analytics tools.
- Demonstrable copywriting and editing skills and experience with CMS systems, Figma, marketing automation and email marketing platforms.
- Content generation, ideally within the technology software (B2B) or financial services industry
- Knowledge of graphic design, content development, and print management
- Ability to build relationships quickly and influence at across all stakeholder levels.
- Project coordination experience with strong organisational and time management skills
- Ability to work autonomously whilst also being a great team player and contribute to the overall Marketing team culture.
So, what's next?
We make hiring decisions based on your experience, skills and passion so even if you don't match every listed skill or tick all the boxes, we'd still love to hear from you.
Please note that interviews are primarily conducted virtually and if you require any reasonable adjustments or would like to note which pronouns you use, please let us know.
