Are you paid what you're worth? Try out our free, real-time salary comparison tool ×SolutionsTalentResourcesAbout#196339B2B Campaign Marketing SpecialistPosted By • SydneyDate: YesterdayOverviewPlacement Type:TemporarySalary/Pay Rate:$110,000- $120,000Start Date:05 Aug, 2024B2B Campaign Marketing Specialist
- 12 month contract
- Sydney location
- Hybrid 3 days in office
- Develop and execute marketing campaigns across multiple channels including social media, email marketing, website, and events to drive engagement and sales
- Create content for marketing communication, including advertising, social media posts, website content, downloadables, and other marketing materials
- Define campaign targets, KPIs, and metrics to evaluate performance, conduct analytics, and refine strategies
- Collaborate with sales, and customer service teams to ensure consistency in positioning, key messaging, and positioning of the brand
- Identify and develop relationships with brand advocates, media partners, and third-party vendors.
- Conduct market and competitor research to keep abreast of the latest marketing trends, assess competition and consumer behaviour
- Utilise CRM and marketing automation tools to optimise campaign outcomes.
- 3+ years of B2B marketing campaign experience is essential
- Bachelor’s degree in Marketing, Communications or related field
- Strong communication, interpersonal, and analytical skills
- In-depth knowledge of digital media platforms and related tools
- Understanding of SEO, PPC, content marketing and other digital marketing techniques.
- Ability to work in a dynamic, fast-paced environment.
- Creative, strategic, innovative, and self-motivated with a passion for the customer experience
- Strong organisational skills, multitasking, and attention to detail
- Accounting industry exposure would be an advantage
- Virtual events/webinars experience is highly desirable
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