Company

AdidasSee more

addressAddressMelbourne, VIC
CategoryAdvertising & Marketing

Job description

Purpose & Overall Relevance for the Organization:

  • Responsible for creating and delivering a category strategy across Pacific. Lead the product planning, pricing and end to end process for all channels in Pacific. Ensure profitable and sustainable business growth.

Key Responsibilities:

  • Work with CTC Director to create category strategy
  • Validate category range within the country RA based on the Emerging Markets proposal
  • Understanding of the Pacific market landscape and specific target consumer
  • Handover category range plan to CTC Assortment Planning Team
  • One Direct report – Category Manager
  • Build the strong relationship with Emerging Markets BU and education on market needs
  • Perform Category analysis including sell-thru, forecasting, pricing corridor & segmentation compliance, etc.
  • Work within E2E calendar timelines & deliverables
    • Propose Pacific prices in local currencies, ensuring pricing harmonization
    • Suggest and make inputs in volume forecast and define product mix to achieve margin & Net Sales targets and forecast accuracy
    • Sample set needs feedback and sample ordering (pre-sell / SMS)
    • Ensure global and local systems are up-to-date with country/cluster information, i.e. RMA / DMT /MDM
    • Local article management + SMUs briefs to APAC as needed/approved
    • Deliver on Common Range and review per segmentation guidelines
  • Define customer segmentation; Ensure deviations approval on segmentation
  • Gathering collation of market landscape and competition intelligence (category level)
  • Deliver Category presentations at key GTM milestones as required
  • Work with Brand Activation team on seasonal category brand calendar
  • Prepare & execute key internal meetings such as; Pre-view, Monthly Category, Pre-Buy, Final Buy, Monthly Marketing Campaign, Sell Thru etc. based on the aligned deliverables
  • Support in updating on 2025 category strategic plan, support IBP/ SBP process, review performance and ensure consistent evolution of quality of output

KPI’s:

  • Category Net Sales
  • Net and Gross Margin
  • Sell-out
  • Compliance to range segmentation
  • Compliance to price corridor
  • Market share

Key Relationships:

  • Senior Brand Director
  • Brand Team (D&A, MOPS, BA and Digital)
  • Emerging Markets BU Team (Business Unit)
  • Wholesale Channel Team
  • Direct to Consumer Buying Team
  • Finance/ Demand Planning, Business Development
  • Planning
  • Customer Service

Knowledge, Skills and Abilities:

  • Marketing, merchandising, category management/planning, assortment planning and/or retail experience, with a distinct track record of success
  • Exposure to other disciplines preferable, e.g. brand communication or sales experience
  • Must have the ability to influence others within an organization
  • Strong numerical / analytical skills
  • Intermediate to advanced skills in MS Office – Excel and PowerPoint key
  • Structured, organized and process orientated
  • Ability to make fact-based decisions
  • Exposure to other marketing disciplines preferable, e.g. merchandising, brand communication, or sales experience
  • Ability to work effectively within a team environment under pressure

Industry: Preferably in retail/apparel/ FMCG

Exposure: Retail / FMCG / Fashion

Requisite Education and Experience / Minimum Qualifications:

  • University degree in Business or Marketing, MBA preferred.
  • 7 Years relevant working experience
  • Passion for Sports / Style

IT

  • Outlook: Intermediate
  • Word: Advanced
  • Excel: Advanced
  • Powerpoint: Advanced
Refer code: 1766081. Adidas - The previous day - 2024-03-17 04:08

Adidas

Melbourne, VIC
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