AddressThis is a great Brand & Content Marketing opportunity with a large retail brand having over 88 stores ANZ-wide. The brand is well known for its premium sport, outdoor wear, and workwear apparel and is a one-stop shop for both men and women selling popular brands such as Helly Hansen, Carhartt, and BWX as well as its own apparel brand.
Having a strong online and social presence too, the time has come to re-brand everything digitally and make everything more on-trend, and optimise everything content-wise.
This individual will be responsible for developing brand strategies, marketing plans, and creative content. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency for multiple brands.
You would work with an in-house team consisting of a Senior Marketing Manager, another Brand & Content Manager, and other creatives + studio.
Perfect role for someone who loves everything brand, social, and content marketing.
Responsibilities
- Coordinate cross-functionally to ensure consistency in brand-related decisions
- Analyze and report on brand performance to determine ROI
- Monitor market and consumer trends
- Brand content execution from strategy to final assets
- Bachelor's degree or equivalent in Marketing
- 3+ years' brand management or marketing experience
- Fashion work portfolio
Additional information
- Brand & Content Strategy
- Brand Marketing
- Rebrand Strategy
