Digital Marketing Co-Ordinator - Tourism

Sightseeing Tours Australia offers International Guests the very best experiences and showcase destinations Australia has to offer.  Use your marketing flair to help us attract travellers, so we can deliver them once in a lifetime experiences that will live in their memories forever.

Come and join a growing team as we continue enhance the online and retail customer experience.  Working from our inner city Melbourne office, you will be a cornerstone of our organisations content creation and social media, while work closely with Management and the SEO team.

We are looking for a talented content creator with an imaginative flair and a passion for the travel industry.  Experience in a similar role would be an advantage but we would also happily consider a inexperienced tertiary educated candidate, that can demonstrate an ability to engage our audience, with an appetite to learn, who its ready to propel their career.   

Key Responsibilities:

Plan and execute all Digital Marketing including email, social media and content creation. 

• Maintain brand standards across multiple channels for several travel brands
• Add and maintain up to date, accurate and engaging content on multiple WordPress websites
• Write engaging copy that adheres to SEO guidelines, for each stage of the customer’s journey. This includes web and social content, tour itineraries, post-purchase guides and blog posts. 
• Help source new product and coordinate with operators to best market tours to the target audience
• Manage and improve presence on social media platforms of multiple travel brands. This includes relevant content creation, posting, scheduling, monitoring activity and responding to posts and reviews 
• Liaise with external creators to generate additional marketing materials such as brochures, copy writing, logos etc 
• Identify customer pain points in the purchase journey and develop effective solutions
• Source and create photographic and video content for the website and social channels

The successful applicant must have:

• Tertiary degree in a relevant discipline (i.e. marketing, tourism, communications, digital courses etc.)
• A passion for all forms of content creation 
• A passion for travel
• Extraordinary attention to detail 
• High level of organisation, time management and communication skills 
• Ultra friendly positive attitude with a willingness to grow with the organisation  
• Ability to work both independently as well as collaboratively

Apply now or if you have any questions call Cameron on 0415 170 ***