This position primarily focuses on SEO/SEM. The ideal candidate will report to the Head of Paid and the CEO, collaborating with the Digital Marketing team.
TASKS:
- Conduct thorough keyword research for high-value targets.
- Optimise website content, meta tags, headers, and URLs
- Generate engaging, high-quality, SEO-friendly content for various platforms.
- Perform website audits for technical SEO issues and propose enhancements.
- Utilise analytics tools to monitor website traffic and user behaviour.
- Create and oversee PPC advertising campaigns.
- Conduct A/B tests on ad creatives and landing pages for improved conversion rates.
- Stay updated on industry trends and algorithm changes.
- Collaborate with cross-functional teams, including content writers, designers, and developers.
- Manage SEM campaign budgets for cost-effective spending and ROI optimisation.
- Proven experience in SEO and SEM
- Paid Marketing experience across multiple social media platforms
- Ability to work autonomously and with a team
- Experience in E-Commerce
Call me on 0488 019 *** or email ****@justdigitalpeople.com.au for more details - I'd love to have a chat