AddressThe ecom Trade Strategist plays a critical role in building the Online channels by liaising between customer data, ecommerce and buying teams. Ensuring that the online team develops strategy & makes decisions based on customer behaviour. Responsible for sales analysis and tracking, implementing & reviewing promotional activity, setting category budgets for external buying, and online seasonal analysis to create sales strategy to hit online budgets.
Duties
- Building our Online channels to ensure sales growth
- Manage the Online External merchandise plans (WSSI documents, SSPs, etc) by category
- Review performance of products and categories, GWPs, looking at all sales channels, including Marketplaces, to spot patterns in customer buying behaviour to help identify sales opportunities.
- Work with the external buyers to influence the range and seasonal product selection
- Insightful analysis of total online sales, inventory, margin and key drivers of performance by Category and by Online channel, including opportunities to drive sales and profit growth – weekly, monthly, post/pre season
- Develop detailed sales forecasts by understanding key traffic drivers and use this insight to influence future promotional activity.
- Oversee key item planning, ensuring optimal stock levels are maintained
- Conduct post season range reviews, in conjunction with the buying team, to influence strategic assortment plan by category.
- Work closely with the store merchandise, product development and buying teams to share knowledge of Omni Channel sales
- Build and maintain monthly, quarterly, half yearly and management reporting
Skills & Experience
- A proven track record in Merchandise Planning or Category Management, preferably with an omni channel retail background
- Experience in creating & implementing strategy
- Quantitative and analytical skills
- High level of commercial and business acumen
- Meticulous attention to detail with a high level of accuracy
- Advanced Excel skills
- Excellent communicator who can develop strong relationships with key internal stakeholders
- 4 days a week in the office, 1 from home
- Dog friendly office
- Sample sales
Retailer specializing in general merch and home with stores all across Australia and strong online presence.
How to Apply
Please apply to the role online with an up to date CV and Lyndsay will be in touch. This opportunity does not offer sponsorship, all candidates must have full working rights to apply.
Additional information
- National Retailer with overseas growth.
- Building strategy for the online channels
- Internal stakeholder management is key
