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Form of workJob Description
Agilent inspires and supports discoveries that advance the quality of life. We provide life science, diagnostic and applied market laboratories worldwide with instruments, services, consumables, applications and expertise. Agilent enables customers to gain the answers and insights they seek -- so they can do what they do best: improve the world around us. Information about Agilent is available at www.agilent.com
This is your opportunity to join the Global Marketing Programs team – a high-performance team that brings new products, services, and breakthrough marketing approaches into the market faster and more efficiently than ever before at Agilent Technologies. This position offers the opportunity to blend your business, creative and technical savvy to develop and manage Marketing Programs for the Atomic Spectroscopy Division, to drive growth and enhance our customers’ experience with Agilent. This involves working across multiple functions and geographies to lead cross-functional teams in Marketing Program identification, development, and execution for the portfolio's successful promotion and revenue growth. The position requires strong Marketing Program and campaign design skills, including an ability to understand customer needs and translate these needs into successful Marketing Programs and campaigns that drive revenue growth and add a new dimension to customer interactions with Agilent.
Responsibilities:
- Creating innovative Marketing Program strategies to capture market share for Atomic Spectroscopy Products.
- Collaborating with Regional Marketing Program Managers, and field and channel partners to analyze related competitive information, and market and customer data; facilitating effectively program development that meets multi-regional needs; ensures global efficacy of programs and aligns execution.
- Collaborating with product managers and marketing communications professionals to develop strategic product messaging and positioning that is translated into marketing collateral, promotion, and commercialization plans
- Performing financial analyses and building business cases for programs; Identifying target audiences and offers for a program; Working with marcom to develop the program plans and the appropriate MarCom mix; define content requirements for programs.
- Measuring and evaluating the short- and long-term impacts and return on investment of programs. Implementing corrective actions and continuous improvement of program strategy & design, as required.
Qualifications
- Undergraduate degree in Chemistry, Biological Sciences, Marketing, Business
- Administration or equivalent degree, along with 10+ years of relevant experience.
- Minimum of 5 years of demonstrated results in a marketing role
- Experience developing Marketing Programs and campaigns to drive demand for new and existing products
- Demonstrated results orientation, including developing fact-driven, business goal focused plans that align with strategic objectives
- Effective project management and organizational skills
- Clear and compelling writing skills; strong oral communication skills; strong content presentation skills
- Ability to work collaboratively with a diverse group of individuals cross-organizationally, cross-functionally and within a global matrix
- Strong initiative and creativity
- Proven ability to understand the needs and buying influences of a scientific target audience
In return, we are offering a full time position with a competitive salary package plus eligibility for a bonus, participation in the employee stock purchase plan, Private Health Insurance and many other benefits.
Agilent Technologies Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other protected categories under all applicable laws.
