Graphic Designer / Creative

About THE LUME Melbourne

THE LUME Melbourne has joined the ranks of this city’s most prestigious art and cultural attractions since its opening in late 2021. Making its permanent home inside the Melbourne Convention and Exhibition Centre, it is not only Australia’s but the Southern Hemisphere’s first purpose-built, digitally-led cultural and event space. 

Both playful and profound, exhilarating and liberating, THE LUME Melbourne is an invitation to experience art in a whole new light. 

The Ideal Candidate

We are seeking a dynamic and versatile creative who embodies the perfect blend of artistic vision, technical expertise, and strategic thinking. As the ideal candidate, you possess a passion for storytelling, a keen eye for design, and a deep understanding of multimedia production techniques. With a proven track record of crafting engaging visual experiences across various platforms, you thrive in a fast-paced environment where creativity knows no bounds. 

Your ability to seamlessly integrate graphic design and video editing skills with strategic creative direction sets you apart, allowing you to deliver impactful brand narratives that resonate with audiences on a profound level. If you are a visionary creative thinker with a knack for turning ideas into reality and a drive to push the boundaries of visual storytelling, we want to hear from you.

Key Responsibilities  

• Conceptualise and design visually stunning graphics for digital and print media.  
• Edit and produce high-quality content, from brand development to advertising campaigns, promotional videos, and social media assets.  
• Provide creative direction and strategic guidance to ensure brand consistency and storytelling excellence across all visual assets.  
• Collaborate with marketing to develop integrated creative campaigns and initiatives.  
• Stay current on industry trends and best practices in graphic design, video editing, and multimedia storytelling techniques.  
• Manage project timelines, budgets, and resources effectively to deliver projects on time and within scope.  
• Conduct thorough research and analysis to understand target audience preferences and behaviours.  
• Optimise visual content for different platforms and devices to maximise reach and engagement.  
• Participate in brainstorming sessions and creative ideation workshops to generate innovative ideas and concepts.  
• Develop and maintain brand guidelines and design standards to ensure consistency and quality across all visual assets.  
• Collaborate with external vendors, agencies, and freelancers to augment creative capabilities and resources.  
• Monitor and analyse performance metrics and KPIs to evaluate the effectiveness of visual content and inform future strategies.  
• Maintain a strong understanding of our brand voice, values, and key messaging to ensure alignment with creative executions.  
• Continuously iterate and refine creative concepts based on feedback, data insights, and evolving business needs.  
• Act as a brand ambassador and advocate for creativity and innovation within the organisation.  
• Support cross-functional teams in executing integrated marketing campaigns and initiatives.  
• Collaborate with UX/UI designers to ensure a seamless and intuitive user experience across digital platforms.  
• Conduct quality assurance checks to ensure visual assets meet brand standards and specifications.  
• Foster a collaborative and inclusive creative culture, promoting teamwork, experimentation, and continuous learning within the creative team.

Qualities we are looking for  

• A dynamic and engaging editing style: Create visually stunning content that captures attention and resonates with audiences.  
• Efficiency and quality: Meet deadlines while maintaining exceptional quality in all deliverables.  
• Tech-savvy and creative thinking: Proficient in graphic design and video editing software, with a knack for innovative problem-solving.  
• Attention to detail: Meticulous in ensuring all visual elements are polished and cohesive.  
• Passion for storytelling: Driven by a love for design and videography and a desire to create compelling narratives.  
• Fresh ideas and innovation: Brings a creative spark to projects, focusing on developing unique and shareable content.  
• Expertise in Adobe Creative Suite: Skilled in Illustrator, InDesign, and Premiere Pro, leveraging these tools to bring ideas to life.  
• Time management: Effectively manage workload and priorities, whether working independently or with the marketing team.  
• Adaptability and innovation: Thrive in a fast-paced environment and embrace new challenges and opportunities for creative growth.