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Form of workJoin BoxBrownie.com, a trailblazing tech company on the Sunshine Coast, as we revolutionise the real estate industry with our innovative services. With over 180,000 customers across 114 countries, we're committed to delivering exceptional visual marketing solutions. As we continue to grow and introduce cutting-edge offerings like our SnapSnapSnap photography app, we're seeking a Marketing Communication Specialist with a flair for copywriting and a passion for social media to elevate our brand messaging and engage our global audience.
Responsibilities:
- Coordinate marketing activities both online and offline, encompassing social media, print media, EDMs, phone campaigns, press releases, and direct mail.
- Collate, oversee, and approve marketing materials for all channels of digital and print media.
- Craft flawless copy that resonates with our audience, maintaining professionalism and engagement across various platforms including blogs, speeches, webinars, internal communications, and more.
- Evaluate and optimize PR & marketing campaigns, leveraging insights to refine strategy and tactics.
- Help create monthly and intermittent EDMs, working closely with the design team for seamless execution, and focusing on leveraging content for case studies and sales activities.
- Extract and repurpose content from webinars, recorded meetings, and YouTube videos to create compelling case studies and blog posts.
- Transform requests into briefs for collaborative content creation and marketing initiatives with the in-house graphic designer.
- Conduct market research and analysis to stay ahead of industry trends and enhance marketing effectiveness.
- Coordinate social media activities across various platforms such as Instagram, Facebook, LinkedIn, X, and YouTube to promote content and engage with our audience.
- Undertake ad hoc tasks as needed, including providing support to our Head of Sales and Marketing, drafting white papers, developing new content ideas like photography checklists, writing FAQs, and scripting for How-To videos.
Skills:
- Exceptional spelling & grammar, with a proven ability to deliver outstanding copy for a range of projects from short social media posts to extensive white papers.
- Versatile writing style, adaptable to different types of content and audience engagement strategies.
- Strong written and verbal communication skills for creating detailed briefs, providing constructive feedback, and collaborating with team members.
- Familiarity with EDM platforms, marketing management platforms, and post-scheduling services, capable of orchestrating diverse marketing campaigns.
- Basic knowledge of Adobe Creative Suite is a plus, aiding in the collaborative content creation process.
- A strong understanding and use of Canva is beneficial, enhancing the ability to produce visually appealing marketing materials.
- Ability to digest technical content from webinars, case studies, and videos, transforming it into engaging and informative blog posts and marketing materials.
- Innovative and strategic thinker, capable of generating new ideas for content and quickly adapting to ad hoc marketing needs.
Personal Qualities
- Able to work independently and set personal goals.
- Team player who can work collaboratively on projects and be open to constructive feedback.
- Strong analytical and project management skills.
- Must be tech-savvy. No need to be an expert but you must be proficient.
- Non-smoker.
What We Offer:
- A role with significant impact and visibility in a rapidly growing tech company.
- A vibrant and supportive team culture, with regular team events and opportunities for professional development.
- Competitive salary and benefits package, commensurate with experience and qualifications.
Please provide a one-page cover letter outlining your skills and experience to demonstrate why you’d be a great fit. Let us know your goals and what would excite you about a role like this.
Click the APPLY button now - if you’d like more information reach out to Dave at dave.mcgree@boxbrownie.com
