AddressAbout Us:
Honest to Goodness is a family-owned, rapidly growing supplier of organic and natural foods based in Alexandria. Our mission? To make healthy living simple, sustainable, and downright delightful! We provide high-quality wholefood ingredients that are great for your health and easy to incorporate into everyday life, available in both grocery and bulk sizes. Over the past 20 years, we've grown into a house of brands with over 1000+ organic and natural food, home, and beauty products.
We’re all about sustainably sourced choices that benefit people and the planet. Join us and become part of a fun, diverse, and team-oriented environment where you’ll find plenty of opportunities for growth, learning, and making a positive impact. At Honest to Goodness, we're not just a company—we're a family dedicated to healthy, happy living!
Role Overview:
The Marketing Coordinator plays a vital role in our marketing team, overseeing all organic social media activities for Honest to Goodness (H2G) and partner brands. This position is essential in implementing marketing campaigns across both paid and owned channels, supporting marketing automation, and contributing to regular performance reporting of marketing campaigns.
What We Offer:
- Supportive team environment
- Training and progression opportunities
- Discounts on Honest to Goodness products
Key Responsibilities:
- Plan, manage, and schedule content for organic social media activities (Instagram, Facebook, Pinterest, LinkedIn) for H2G and partner brands.
- Create engaging captions for social media content and collaborate with the Graphic Designer on asset development.
- Build relationships with influencers and brand advocates to enhance brand awareness and engagement.
- Manage community moderation across social media channels, responding to comments and escalating issues as needed.
- Collaborate with the Marketing Manager to implement marketing campaigns across all brands and channels.
- Support the marketing team in updating and maintaining the CRM, including product uploads, copy updates, discount coupons, and landing pages.
- Assist in building campaigns and journeys within the marketing automation platform (Zoho One).
- Implement SearchSpring across B2C and B2B shopfronts, including merchandising campaigns and reporting insights.
- Stay updated on market trends, competitors, and consumer behaviour to inform marketing strategies.
- Use data and analytics to monitor marketing campaign performance and assist in report development.
Qualifications & Skills:
- Tertiary qualifications, preferably a degree in Marketing, Business, or Communications
- Experience in a marketing support role or agency is highly regarded
- Social and digital marketing experience, ideally with experience in email marketing
- Basic HTML and Photoshop/design skills are preferred
If you are passionate about organic and natural foods and eager to contribute to a dynamic and growing company, we'd love to hear from you!
