Our client, a leading retailer in the transport industry is seeking a dynamic and organised Marketing Executive. The primary responsibility of this role is to coordinate marketing campaigns and programs, including local area marketing, social media, PR, and budget management. The ideal candidate will have a strong understanding of marketing principles, excellent communication skills, and the ability to collaborate effectively with internal and external stakeholders.
Key Responsibilities:
- Plan, coordinate, and communicate LAM activities for store openings, relocations whilst fostering strong relationships with the store operations team.
- Monitor campaign effectiveness and suggest improvements to maximise ROI.
- Support store network with store collateral order fulfillment.
- Oversee and implement social media and PR strategy in collaboration with agency partners.
- Coordinate booking and execution of communications and creative across all channels.
- Manage vendor invoicing and ensure monthly reconciling with forecast.
- Coordinate and manage customer acquisition and reengagement strategies within membership programs.
- Ensure brand integrity is maintained through the review and approval of sales and marketing collateral.
- Maintain Brand Guidelines document and update as required.
- Assist with graphical design elements and corporate collateral when required.
- Bachelor's degree in Marketing, Communications, or related field.
- 5+ years of experience in marketing coordination or similar role.
- Strong project management skills and attention to detail.
- Excellent written and verbal communication skills.
- Ability to multitask and prioritise in a fast-paced environment.