- World Leading Optics Company
- Medical products & solutions within both surgical & diagnostics fields
- Australia and New Zealand territory
ZEISS is an internationally renowned Optical and Opto-electronic business with a clear strategy and vision to further develop the Australian & New Zealand business. With a proud history built on 177 years of technical innovation and annual R&D investments exceeding 10% of revenue, we are one of the world’s leading suppliers of medical devices in the fields of Ophthalmology and Microsurgery.We have an excellent opportunity for a dynamic professional to join our Medical Team (MED). The
Marketing Manager,
Surgical Ophthalmology is responsible for translating global Ophthalmic Surgical business segment strategies into local sales tactics & marketing activities. Working with a strong group of Sales and Business Development Managers, the role is responsible for establishing market awareness and acceptance of ZEISS technologies with a primary goal of sustainable lead generation. A focus on customer growth is central to success, while maintaining ZEISS brand attributes.The successful candidate will have outstanding strategic commercial experience and formal marketing skills, ideally within a specialist surgical discipline.The key responsibilities for this position includes (but not limited to):
- Recommend which markets to compete in (where to compete)
- What the basis of ZEISS’s competitive advantage is going to be (how to compete)
- When and how ZEISS may enter each market, including new segments (when to compete) in order to ensure best competitive position for ZEISS and the efficient use of marketing resources
- Sustained lead generation within targeted market segments
- Report state of sales funnel, market development, market opportunities, threats and risks
The key skills required for this role include:- Four year university degree in business, healthcare or marketing
- Minimum 5 years of successful sales/marketing experience preferably within the surgical industry
- Proven successful KOL management experience
- Excellent team building, teaching and motivation skills are required
- Exceptional negotiating and diplomacy skills within a professional environment
- Ability to develop and make corporate level presentations
- Compelling written and verbal communication skills
- Advanced planning & organisational skills with ability to manage multiple tasks & adapt to change
Prior experience & success within medical marketing & surgical sales will be viewed favourably. Further, a dynamic, strategic approach to the business and a passion for the healthcare industry to drive and motivate a team will be the key to your success in this senior medical marketing role. This role represents an exciting opportunity to join an innovative world leading company and in return, you will be rewarded with an attractive salary package that includes a vehicle allowance and incentive scheme.Your ZEISS Recruiting Team: Kellie Grant
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