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Form of work Company Description
Introducing Atomic 212°
Atomic 212° is Australia’s largest independent media agency, with a mission to make marketing Smarter, Faster and Accountable (SFA). Born as a specialist performance media agency and now servicing a full range of integrated marketing solutions, from media to creative, data and technology. Atomic 212° is unique in its performance DNA. We apply this same mindset to every channel to deliver measurable business results.
Join the Atomic 212° Team
Atomic 212° is a place to grow and progress. We seek motivators, leaders and collaborators. We are focused on attracting and retaining those who best encapsulate and align with our unique proposition - Smarter, Faster and Accountable. We invest in training, technology and innovation in the face of the evolving media landscape. Our teams are integrated and made up of multidisciplinary skill sets. We provide the support to evolve into new territories.
People
We seek those who are passionate, humble and dynamic. People who thrive on big dreams and imagination. Our culture is diverse and fun, underpinned by a world-class team. We embrace values characterised by integrity.
Development
Our personal development program aligns goals to smarter, faster, accountable principles. We invest heavily in learning, career progression and mentorship. We are focused on attracting and retaining the very best. Above all else, we want to ensure you are supported, challenged and happy.
Growth
We have built incredible momentum with over 120 team members nationally and locations across Sydney, Melbourne, Darwin and Brisbane. We are always growing and have a strong client base across tourism, automotive, energy, insurance, retail and more.
Who will you work with?
You will join an agency that values a point of view. Day to day, you will work with ATL and Direct Digital media stakeholders to help the deal deliver on exceptional campaign rollout and delivery. This role will also allow the opportunity to build strong client relationships, keeping the clients up to date on campaign planning and execution.
You will work in a dynamic and supportive team focused on delivery quality campaigns that range from pure brand awareness to tactical lead generation. You will be part of a larger team that includes performance media, content and technology.
Job Description
Who are we looking for?
An experienced manager with 3-5 year’s experience in a planning & trading role within an agency environment who understands implementation planning/buying principles across TV, Radio and OOH channels and Direct digital IO. This account buys across all media channels, however a comprehensive understanding of all aspects of TV planning, buying and reporting is essential. Experience in media planning/campaign execution and the ability to pull insights out of media delivery and derive recommendations is critical. A base understanding of tagging and reporting would be preferred but not essential.
You will have the opportunity to make your mark on briefs/campaigns and team/agency processes and be bold in your media recommendations and flex your creativity.
What will your day to day look like?
Your role will be focused on managing campaign implementation as well as client communications. You will also be managing tasks and training and guiding your Assistant/Executive
You will have strong negotiation skills and proven ability to build and manage strong relationships with media partners and internal stakeholders
You will use & planning & buying tools Spectra, Fusion, Asteroid, TV Map, AQX, eTam, Roy Morgan, MOVE & eRam
You will understand the role of all offline media channels and the way digital and traditional channels interact to drive response within a target segment
You will assist the Director & Client Lead to drive the media output of the team, ensuring a clear link of implementation to consumer insights
You will understand all media channels with the ability to identify the strengths and weaknesses of each channel and the impact these have in delivering on the client objectives
You will be responsible for the media plan from implementation planning through to execution. Fine tuning budget allocation, weights, phasing, and title/channel/site mix with creation of the media plan
You will have an in-depth knowledge of the Australian media landscape
You will contribute to team WIPs and support workflow and resource allocation within the team, manage issues effectively and report issues or concerns to the Director
You will assist the Director and Client Lead to identify proactive opportunities with the ability to sell in media initiatives over and above media recommendations
You will support the Director in managing key client relationships from a planning and investment perspective, ensuring that delivery is to a high standard
You will work with the Director and Client Lead to formulate an optimal media recommendation, bringing media responses together to tell a consistent story directly linked to the strategy
You will ensure clear communication to the Director, Client Lead & Client contacts at all times and manage expectations
You will drive an agenda of inter-agency collaboration to achieve clients’ results, ensuring updates and insights are shared amongst all internal stakeholders
You will be competent in evaluating & negotiating all media with media vendors (under the guidance of the Director and Client lead benchmarking all rates)
You will provide concise, timely and accurate reporting on all campaigns, including insightful commentary and learnings for future campaigns, in addition to uploading data to the client dashboard
You will be accountable for all team financials: budget control, contract management, account queries & profomas
You will also be comfortable presenting recommendations and reports to clients
You will have a high attention to detail, with excellent communication, project, time management and organisation skills, process orientated with an ability to work effectively to multiple deadlines
You will have a strong proficiency in MS Excel / Google Sheets, Slides,Docs and Keynote using a Mac.
Team Management
You will work with the Planning & Trading Director to help facilitate deliverables for clients and with your direct reports to ensure tasks are completed effectively
You will provide development and training to your direct report so they can continue in their career progression with regular check ins on their wellbeing, development and to assess performance against #GROW goals.
Additional Information
For more information visit Atomic 212°
Please apply with a cover letter and CV to Harriette Sheerin, Director - Brand & People Experience, outlining why you would like to work with Atomic 212° and what skills you can bring to the agency and this role.
