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SalaryOur client is a leading player in digital innovation is seeking a talented Copywriter to join their dynamic team based in Melbourne’s western suburbs. This company is dedicated to shaping the landscape of eCommerce, marketplaces, and digital marketing, driving sales and enhancing brand reputation through strategic execution and creative excellence.Role Overview:
This role offers an exciting opportunity to become an integral part of a forward-thinking Digital & Marketing team. The successful candidate will be responsible for crafting compelling messages and ideas for various brands, collaborating closely with cross-functional teams to reinforce brand identity and image across multiple platforms.Key Responsibilities:
- Clearly and persuasively describe product features, specifications, and benefits while defining unique selling points and differentiators.
- Write compelling copy for product packaging, web content, marketing materials, websites, social media, blogs, and digital marketing campaigns.
- Develop user manuals, guides, and FAQs to aid customers in product usage.
- Reinforce brand identity through consistent messaging and style in all copy, while reviewing and editing for accuracy, grammar, style, and brand consistency.
- Conduct market research to understand target audience demographics, preferences, and collaborate with teams to ensure alignment on project objectives and timelines.
- Experience in content creation for various brands and products, with a particular advantage if gained within manufacturing or tech brands.
- Possess strong attention to detail and fluency in copywriting, coupled with a creative mindset geared towards delivering high-quality work outputs.
- Proficiency in Microsoft Suite programs and project management software.
- Excellent written and verbal communication skills.
- Ability to work autonomously and collaboratively in a fast-paced environment.
