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SalaryAre you passionate about digital, technology and media? Do you have experience in the Retail Digital Media, either in Australia or overseas in markets like the US and UK?
Retail Digital Media is considered the 3rd Wave of 'Media', transforming the retail landscape around the world at a rate faster than 'Search' (wave 1) & Social (wave 2).
To support us on our journey, we are seeking a highly skilled & motivated Retail Digital Media Manager to join our Marketing and Communications team in Rhodes, Sydney.
This newly created role offers an exciting opportunity to help lead the adoption and acceleration of Retail Digital Media (RDM) across Australia and New Zealand.
If you are a highly motivated individual with a passion for retail media and a desire to make a significant impact in the industry, we would love to hear from you.
A day in the life…
As the Retail Digital Media Manager (RDM Manager), you will be responsible for working with our marketing, category and sales teams and with our external media partners to help shape the future of retail media - through joint media planning, supporting on the development of industry leading connected media plans and establishing a new way of working across the business.
A day in the life could look like:
- Consult with our marketing, category and sales teams on best-in-class connected brand and shopper media plans which build brands and drive sales
- Support our customer marketing managers on the development of joint media plans with strategic customers
- Develop & embed RDM creative & media buying best practice across all business units & customers, to drive continued improvements in investment efficiency and effectiveness
- Establish a way-of-working for agencies, sales and marketing teams as RDM continues to evolve
- Be the subject matter expert for RDM across the market - engaging with our global and zone teams and supporting the market on localising global best practices
- Transform capability across the organisation - from playbooks, to measurement tools, to tech enablers, to facilitating the sharing of insights and best practices.
- Work with the marketing, sales and finance teams on the understanding and correct classification of RDM spend
- Proven experience in Retail Digital Media - either in a Retail Digital Media agency or a in supplier where you have gained this experience (in ANZ or overseas for example UK or US)
- Bachelor's degree in marketing, Digital Media, or a related field.
- Strong knowledge of offsite and onsite Digital Media - i.e. social, eRetail search, display ads, BVOD, digital screens in store
- Understanding of RDM closed loop reporting and methods to analyse and optimise spend
- Proficiency in using digital marketing tools and analytics platforms to track and measure campaign performance - both offsite and onsite
- Excellent written and verbal communication skills, with the ability to create compelling content and engage with customers.
- Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Ability to work collaboratively in a fast-paced environment, managing multiple projects simultaneously.
- Creative mindset with a passion for staying up-to-date with the latest digital marketing trends and technologies.
- Applicants must be eligible to work in Australia
You will have the chance to work with an outstanding and highly engaged team, build and grow your career with an inclusive, global FMCG leader.
In addition we offer:
- Flexible working hours and a hybrid working model
- Varied career experiences and personalised development support
- Wellbeing benefits including vaccinations and health insurance discounts
- Diversity & Inclusion initiatives and program
- Paid parental and partner leave
- Purchase Leave Scheme
- Volunteering leave, Sports leave, Emergency Services leave
- Discounted gym memberships
- Discounted Nestlé products
- Novated Leasing
- Salary Sacrifice to Superannuation
The working environment at Nestlé is built on integrity, fairness and authenticity, where teams support and inspire each other. It's a place where we share our ideas, experiences and successes, because we achieve far more together than we do on our own.
Be a part of a company whose products help people, families and pets live happier lives. The global imprint offers you the power to shape the future of our products, and the lives of millions of people across the world.
At Nestlé, you can fulfil your purpose and help others to fulfil theirs too. With a vast network of 290,000 people, you can achieve your vision and own your destiny, while driving our purpose with your leadership skills.
Nestlé Oceania supports a culture of diversity and inclusion in all that we do. Take a look at Careers at Nestlé Australia | Nestlé Australia (nestle.com.au) to see some of the ways we live and practice this every day in our workplace.
For more information please visit our website Nestlé Australia Home | Nestlé Australia (nestle.com.au) or Our LinkedIn page http://www.linkedin.com/company/nestle-s-a-
Apply today!
The Opportunity
Are you passionate about digital, technology and media? Do you have experience in the Retail Digital Media, either in Australia or overseas in markets like the US and UK?
Retail Digital Media is considered the 3rd Wave of 'Media', transforming the retail landscape around the world at a rate faster than 'Search' (wave 1) & Social (wave 2).
To support us on our journey, we are seeking a highly skilled & motivated Retail Digital Media Manager to join our Marketing and Communications team in Rhodes, Sydney.
This newly created role offers an exciting opportunity to help lead the adoption and acceleration of Retail Digital Media (RDM) across Australia and New Zealand.
If you are a highly motivated individual with a passion for retail media and a desire to make a significant impact in the industry, we would love to hear from you.
A day in the life…
As the Retail Digital Media Manager (RDM Manager), you will be responsible for working with our marketing, category and sales teams and with our external media partners to help shape the future of retail media - through joint media planning, supporting on the development of industry leading connected media plans and establishing a new way of working across the business.
A day in the life could look like:
- Consult with our marketing, category and sales teams on best-in-class connected brand and shopper media plans which build brands and drive sales
- Support our customer marketing managers on the development of joint media plans with strategic customers
- Develop & embed RDM creative & media buying best practice across all business units & customers, to drive continued improvements in investment efficiency and effectiveness
- Establish a way-of-working for agencies, sales and marketing teams as RDM continues to evolve
- Be the subject matter expert for RDM across the market - engaging with our global and zone teams and supporting the market on localising global best practices
- Transform capability across the organisation - from playbooks, to measurement tools, to tech enablers, to facilitating the sharing of insights and best practices.
- Work with the marketing, sales and finance teams on the understanding and correct classification of RDM spend
- Proven experience in Retail Digital Media - either in a Retail Digital Media agency or a in supplier where you have gained this experience (in ANZ or overseas for example UK or US)
- Bachelor's degree in marketing, Digital Media, or a related field.
- Strong knowledge of offsite and onsite Digital Media - i.e. social, eRetail search, display ads, BVOD, digital screens in store
- Understanding of RDM closed loop reporting and methods to analyse and optimise spend
- Proficiency in using digital marketing tools and analytics platforms to track and measure campaign performance - both offsite and onsite
- Excellent written and verbal communication skills, with the ability to create compelling content and engage with customers.
- Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Ability to work collaboratively in a fast-paced environment, managing multiple projects simultaneously.
- Creative mindset with a passion for staying up-to-date with the latest digital marketing trends and technologies.
- Applicants must be eligible to work in Australia
You will have the chance to work with an outstanding and highly engaged team, build and grow your career with an inclusive, global FMCG leader.
In addition we offer:
- Flexible working hours and a hybrid working model
- Varied career experiences and personalised development support
- Wellbeing benefits including vaccinations and health insurance discounts
- Diversity & Inclusion initiatives and program
- Paid parental and partner leave
- Purchase Leave Scheme
- Volunteering leave, Sports leave, Emergency Services leave
- Discounted gym memberships
- Discounted Nestlé products
- Novated Leasing
- Salary Sacrifice to Superannuation
The working environment at Nestlé is built on integrity, fairness and authenticity, where teams support and inspire each other. It's a place where we share our ideas, experiences and successes, because we achieve far more together than we do on our own.
Be a part of a company whose products help people, families and pets live happier lives. The global imprint offers you the power to shape the future of our products, and the lives of millions of people across the world.
At Nestlé, you can fulfil your purpose and help others to fulfil theirs too. With a vast network of 290,000 people, you can achieve your vision and own your destiny, while driving our purpose with your leadership skills.
Nestlé Oceania supports a culture of diversity and inclusion in all that we do. Take a look at Careers at Nestlé Australia | Nestlé Australia (nestle.com.au) to see some of the ways we live and practice this every day in our workplace.
For more information please visit our website Nestlé Australia Home | Nestlé Australia (nestle.com.au) or Our LinkedIn page http://www.linkedin.com/company/nestle-s-a-
Apply today!
Rhodes,Sydney, NSW, AU, 2138
Rhodes,Sydney, NSW, AU, 2138
