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Form of workAbout the role
This job could be based in Sydney, Perth, Melbourne or Brisbane.
The role is primarily responsible for channels and activities at the top of the digital marketing funnel, including campaigns, forms and landing pages.
Working with the Divisional Marketing Team tasks and responsibilities include:
- Building customer journeys within Salesforce Marketing Cloud (SFMC) that deliver personalised messages (email, push, SMS).
- Experience controlling marketing contact frequency and recency rules across multiple campaign activities.
- Understanding the end-to-end execution of email-driven campaigns from build using html and AMPscript, to testing and deployment, through to reporting and campaign insight to brief technical teams to deliver on campaign goals.
- Collaborating across multiple stakeholders and brands to plan and schedule key bodies of work in a prioritised schedule of development, review and test touch points.
- Provide regular reports on campaign analytics to ensure ROI is tracked and activity regularly optimised.
The person we seek will ideally have the following:
- At least 3 years' experience in a SFMC customer journey strategy and campaign management role.
- Bachelor degree in Marketing, Digital Communications, or a related field.
- SFMC experience with Journey Builder, Contact Builder, Einstein and Automation Studio.
- Experience with Datorama or another report building system would be highly regarded
- Demonstrate strong project management skills, coordinating activities between business units, marketing teams, and brand delivery teams.
- Exhibit excellent communication and presentation skills to effectively convey business unit requirements and insights to both technical and non-technical stakeholders.
What we can offer you:
- Join a highly engaged and supportive team in one of Australasia's most prolific and highly regarded providers of leadership and management education.
- Flexible working arrangements (work from home options, flexible hours, accessible office site)
- Role ownership and development with an opportunity for growth
- Discounted education opportunities as a part of the larger Navitas network
- Collegial and collaborative environment with the aim of academic excellence
- Salary packaging and novated leasing
About Us
Navitas is a leading global education provider that has helped generations of learners transform their lives through education. We create life-changing opportunities to learn by delivering an extensive range of educational services to over 56,000 aspirational students across our global network each year.
Diversity and Inclusion
Navitas promotes and embraces an inclusive and diversified workforce. We believe equality, flexibility and diversity in the workplace will deliver a rich and collaborative environment for our employees, students and clients.
We encourage applications from candidates with disabilities, of all ages and genders, Aboriginal and Torres Strait Islanders and diverse community groups.
Apply Now
Applications close on Day, 28/01/2024 at 11.59pm however, we reserve the right to progress or confirm applicants prior to close date. Applications received after the close date may be considered pending the recruitment process.
Extra information
Successful candidates will require full working rights in Australia and undergo criminal records and working with children check.
To our agency partners - thank you for your interest however, we will not be accepting unsolicited applications and we do not require support for this role, at this stage.
Navitas Pty Ltd is acting as an Employment Agency in relation to this vacancy.
