Address About the role
The Senior Digital Marketing Manager works across the University Partnerships Australasia to plan and deliver digital campaigns that generate leads and conversions driving student enrolments to Navitas colleges. The role will facilitate the implementation, review, and recommended modifications of all digital strategies.
This role will be supported by a digital team of nine web, automation, and campaign specialists who report directly to the Senior Digital Marketing Manager.
The person we seek will ideally have the following:
6 years minimum Digital Marketing experience
Hands-on experience running paid search, paid social (Meta, TikTok & LinkedIn) and display campaigns
Proficient with Google Suite: Google Tag Manager, Google Ads, Google Analytics, and Google Search Console.
Strong understanding of best practice digital lead generation
Working knowledge of marketing automation with a focus on nurturing the student journey
Strong understanding of best practice tracking and reporting
Experience maintaining, optimising, and refreshing websites
Understanding of best practice SEO
Experience managing and leading a team
Ability to translate data into recommendations.
Excellent stakeholder management skills
Excellent written and spoken English
Relevant qualifications in an appropriate field of study
Comfortable working in a buzzing team environment
Desirable Skills
Background in marketing automation software (Marketo)
Experience with programmatic digital campaigns
Experience in Personalisation software
Proficient in Salesforce
Project Management skills
What we can offer you:
Flexible working arrangements (hybrid)
Work with diverse team members and stakeholders across the globe
Access to training and development across our global MarTech stack
Join a highly engaged and supportive team
Role ownership and development
Discounted education opportunities as a part of the larger Navitas network
Mobility within the business
Novated leasing and employee packaged benefits
About UsNavitas is a leading education provider that has helped generations of learners transform their lives through education. We create life-changing opportunities to learn by delivering an extensive range of educational services to over 70,000 aspirational students across our global network each year.
Diversity and InclusionNavitas promotes and embraces an inclusive and diversified workforce. We believe equality, flexibility and diversity in the workplace will deliver a rich and collaborative environment for our employees, students and clients.We encourage applications from candidates with disabilities, of all ages and genders, Aboriginal and Torres Strait Islanders and diverse community groups.
How to applyPlease apply online to lodge your application successfully. For enquiries about the role, please contact Ardi Pradana on ************@navitas.com
Applications close on 22 March 2024, 5pm however, we reserve the right to progress or confirm applicants prior to close date. Applications received after the close date may be considered pending the recruitment process.
To our agency partners – thank you for your interest however, we will not be accepting unsolicited applications and we do not require support for this role, at this stage
Extra informationFor more information or to view other opportunities, please visit navitas.com/careersSuccessful candidates will require full working rights in Australia and undergo criminal records.
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