Senior Marketing Executive

Brand Vacancy title Senior Marketing Executive Ref 20595 Function Marketing City Brisbane Salary Competitive Closing date 03/11/2024 DescriptionTriumph is one of the world’s largest intimate apparel companies. It enjoys a presence in over 80 countries with the core brands Triumph® and sloggi®. Globally, the company serves 20,000 wholesale customers and sells its products in more than 2,300 controlled points of sale as well as via several own online shops. The Triumph Group is a member of the amfori Business Social Compliance Initiative (amfori BSCI).Learn more about Triumph on:www.facebook.com/Triumph/www.instagram.com/Triumph/Our Marketing Department in Wynnum West 4178, Brisbane - location is looking for a Senior Marketing ExecutiveYour Responsibilities:

• Develop the marketing strategy in line with the overall brand strategy. Develop and execute marketing plans, PR plans to drive commercial opportunities across Australia and New Zealand.
• Make use of the situation analysis, brand equity study, media and consumer trends to ignite actionable insights that contribute to the development of the annual and seasonal marketing and PR plans.
• Implement campaign strategy together with regional media experts to determine campaign media structure and allocation to yield maximum ROI across the region.
• Deliver and execute effective and innovative integrated campaign strategies and best-in-class communication concepts aligned to KPIs, target audience, brand values and positioning, and ensure tracking and reporting of results.
• Development and implementation of marketing toolkits to all wholesale accounts, seeking buy in and activations in each season launch
• Brief and project manage agencies in regional development of the campaigns, programs.

Brief and guide country marketing teams in local execution across the region. * Help embed the brand vision, positioning, values and target segmentation model in the organisation and agencies by driving a brand-led and consumer-focused mindset.

• Report and analyse all PR / Influencer metrics and highlight key angles for media uptake
• Provide the Head of Marketing with insights and learnings from campaign activity and recommendations to impact growth
• Manage budgets and report spend on a monthly basis in line with the regional established process.

Your ideal profile:

• Experience in Fashion, Apparel and/or Lingerie company with international scope and multi-channel focus. Understanding of the female market and popular culture is a must.
• Solid marketing experience at international level, background in working at both HQ and Country level is preferred. Additional product management experience is a plus.
• Experience with media-neutral communications planning, media planning, setting KPIs, and tracking ROI.
• Experience with digital media including strategy execution, content creation, setting KPIs and tracking results. Experience with social media is a must.
• Experience with agency management and agency processes.
• Proven ability to manage complex and multi-functional marketing projects, and to operate effectively in a changing and not always structured environment.
• Strong commercial understanding.
• Excellent presentation, communication and influencing skills.
• Excellent drive, judgment, creative insights and understanding of branded aesthetics.
• Proactive, practical and hands-on approach.
• Good MS Office skills.
• Ability to travel.
• Fluent in English, written and spoken

You will never walk aloneAs a family owned business with more than 135 years of experience, Triumph embraces diversity throughout our global organization. Currently, our offices are present in over 40 countries across Europe and Asia having many international teams collaborate together every day. Guiding our corporate behaviors are respect and value for our employees, but also Collaboration as one of our key Corporate Competencies, being a core part of our every day working environment.Make a Difference, togetherThe future belongs to our children. At Triumph, we want to be proud of our commitment to building a sustainable society and protecting the environment, and we work everyday to ensure our products are manufactured in an sustainable way. This is our vision: We want to be a company that is characterized by responsible leadership and consideration for future generations and that cares for the legacy that we leave behind to our children.Putting People at the centerAt Triumph we are committed to our employees, they represent the foundation for our success. This means that as a company, we are driven to offer great career opportunities in a dynamic fast-paced organization. Our HR function across the globe strives to support our employees in their development, through our Triumph Learning AcademyWe continuously strive to recruit new talent, offering them one of the textile industry’s most international working environments, excellent conditions and great development opportunities in a company still owned and managed by the founding families. Our headquarters employs people from more than 30 nationalities and as a European company, we are present in many key markets in Europe, like Germany, Italy, France and growing in Eastern Europe. We are proud to have become one of the leading players in Asia very early on, in countries like Japan, China and Singapore, as well as being an employer that people aspire to work for. As a company serving women, we fundamentally believe in gender equality and diversity. Women make up more than 50% of our company’s workforce. In the last years, we have had a specific and successful drive to increase the number of women in management.Triumph is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, colour, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.If you are seeking a great opportunity to develop your career, please send us your CV in English by clicking on Apply.