Venue Sales Executive

Company description:

The AFL is Australia's premier sporting organisation supporting two constantly evolving national competitions, AFL and AFLW. Our purpose is to progress the game, so everyone can share in its heritage and possibilities.

We have a strong workforce presence in most States and Territories of Australia including Northern Territory, QLD, NSW / ACT, Victoria and Tasmania.

As the AFL/ AFLW competitions continue to grow and evolve at both the elite and community levels, we are focused on ensuring we attract and retain great people in both permanent and casual roles at all levels and within all areas of our industry.

Importantly, we aim to reflect the communities where our game is played by recruiting locally where possible to strengthen our connection to the ‘grassroots' of our game. We are also fortunate to have hundreds of passionate volunteers within our industry, offering their time and expertise to help grow our game.

The AFL's purchase of Marvel Stadium in Docklands, Melbourne, further diversifies our workforce with more than 1000 casual employees to make every moment matter for our fans and customers.

Job description:

ABOUT US

As an organisation, the AFL works tirelessly in all states and at all levels to enhance and grow the game - from grassroots to elite. Together, we put on the game, deliver important events, communicate with our fans, run community programs, develop coaches and umpires, collaborate with partners, delight members, support clubs and so much more. While our roles may vary, we are all united by a common goal, to progress the game so that everyone can share in its heritage and possibilities.

The AFL is committed to promoting and protecting the safety and wellbeing of children and young people in our care. Please note, we undertake several screening processes to ensure this commitment is upheld, this includes ensuring the successful candidate to this position holds a valid employee Working with Children/ Vulnerable People check and a satisfactory criminal history record check.

We are an Equal Opportunity employer and firmly believe that diversity and inclusion is an important part of both the AFL and the communities in which we operate. Our game is for everyone, and we strive to be a workplace for everyone.

Aboriginal and Torres Strait Islander peoples are encouraged to apply.

ABOUT THE ROLE

The Venue Sales Executive is responsible for proactively identifying and securing new and repeat Event Business at Marvel Stadium on non-event days. With a focus on sales, relationship management, and business development, success in this role is measured by meeting or exceeding budgeted sales targets and ensuring client satisfaction.Elevate Experiences and Marvel Stadium host over 600 private events annually across the 26 purpose-built event spaces.

The Venue Sales Executive role is a fast-paced opportunity, defined by the ability to be able to manage a large pipeline of predominantly inbound opportunities, managing the sales process and converting these leads into confirmed bookings.

This is an exciting opportunity to work within a high-profile organisation and play a key role in launching the brand-new Marvel Stadium Precinct and Premium Spaces

A DAY IN THE LIFE OF

Key Accountabilities:

• Manage a pipeline of new event acquisition opportunities and drive business through until contracting.
• Provide thorough handover of new contracted events to operational team for event day execution.
• Identify and obtain new opportunities for functions/business events and repeat business to Marvel Stadium's function rooms on non-event days.
• Attract, build and maintain strong working relationships with both internal and external stakeholders and potential clients.
• Ensure that operational and strategic support is provided to guests of Marvel Stadiums function rooms.
• Leverage existing client base for customer advocacy and referral of new business opportunities.
• Maintain regular customer feedback loops, ensuring sales team provides relevant customer information to key internal operations.
• Assist with the management of key commercial stakeholder relationships including Marvel Stadium, AFL Clubs, non-AFL tenants and other venue hirers.
• Support the Marvel Precinct Commercial Lead to manage and deliver budget requirements.
• Explore any commercial integration opportunities.
• Invoice clients as per contracted invoice schedule and monitor all incoming payments

OUR IDEAL TEAM MEMBER

Core Competencies:

• 2+ years' Experience working in a Sales capacity (Venues or Events preferred)
• Established network within the Business Events Industry
• Excellent communications skills
• Ability to manage a large pipeline of concurrent opportunities
• Ability to work collaboratively and partner with sales and operational teams
• Ability to understand, manage and deliver budget requirements
• Working knowledge of Emergency Management and OHS systems
• Ability to work flexible hours, including nights and weekends (if necessary)
• Experience in high volume venue operations (preferred)

Desirable

• Tertiary qualifications, Industry related qualification (preferred)
• Experience working in a Venue undergoing redevelopment or construction

OUR CULTURE

Please visit www.afl.com.au/careers/our-organisation

THE PERKS

• Play The Day Your Way - a flexible approach to your working life
• My Development - lean into the AFL's My Development program consisting of on-the-job training, coaching and mentoring, and formal learning
• Play Well - access to our extensive Health and Wellbeing program centered around our belief in a healthy body, healthy mind, and healthy workplace
• My Benefits - with thanks to our AFL Corporate Partners, access great benefits and discounts
• AFL Silver Memberships - permanent team members can access AFL matches at Marvel Stadium and the MCG, enjoy and share the experience of our game with your family and friends!

Applications Close: 1 April 2024

We offer:

THE PERKS

• Play The Day Your Way - a flexible approach to your working life
• My Development - lean into the AFL's My Development program consisting of on-the-job training, coaching and mentoring, and formal learning
• Play Well - access to our extensive Health and Wellbeing program centered around our belief in a healthy body, healthy mind, and healthy workplace
• My Benefits - with thanks to our AFL Corporate Partners, access great benefits and discounts
• AFL Silver Memberships - permanent team members can access AFL matches at Marvel Stadium and the MCG, enjoy and share the experience of our game with your family and friends!