Acquisition Marketer - Campaign & International

• Fixed Term (12 months; Maternity Leave Cover), Full Time
• Classification HEW0707 | $89,000 - $98,000 plus 17% employer superannuation contributions
• Salary Packaging opportunities
• Ref: JR101633

Murdoch University acknowledges the different perspectives, skills and experience that people from different backgrounds bring to strengthen its workforce. Murdoch University is committed to enhancing diversity in all its forms and strongly encourages suitably qualified candidates from Aboriginal and/or Torres Strait Islander peoples, women, people with disability, people of CaLD background and people of diverse genders to apply for this important position.

About Us

The Marketing and Communications Office are a group of committed professional services staff who are dedicated to inspire people to choose Murdoch University. Through brand, marketing and communications strategies; we enhance the reputation of the University and drive future growth. The team share the work of Murdoch University's academics, researchers, staff and students with the Murdoch community, as well as domestic and international audiences.

The Role

The Acquisition Marketer - Campaigns and International position is responsible for the development and delivery of acquisition marketing plans with a focus on the promotion of the University's disciplines and course offerings in international markets. Working alongside the Acquisition Marketing Manager and International Office, you will develop and implement marketing plans for key audiences and ensure that all activities are measured and contribute to MCO projects.

On a day-to-day basis you will:

• Develop and implement acquisition marketing plans to attract students and build the Murdoch brand in key international markets.
• Management and coordination of projects alongside the Senior Manager Acquisition and Acquisition Marketing Manager.
• Support the International Office in generating applications through supporting acquisition marketing activities.

What you'll bring to this role

• Demonstrated success in developing marketing plans or campaigns, including writing and executing briefs and requirements documents, to meet business objectives and contribute within a wider marketing framework.
• Demonstrated experience in delivering against marketing plans and campaigns that utilise a diverse channel mix, including but not limited to paid advertising, digital channels and platforms, and owned and earned media.
• Experience in reporting and analysing marketing activity performance.
• Experience in managing external partners, including creative, digital and media agencies, to achieve marketing objectives.
• Effective verbal and written communications skills with previous experience in copywriting, reporting on marketing activity performance and presenting to a range of audiences.
• Excellent interpersonal skills, with the ability to positively influence and coordinate stakeholders across and organization, from a wide variety of roles.
• Experience coordinating production budgets, timelines and resources to successfully plan and deliver marketing campaigns or initiatives.
• Self-starter who can work under broad direction and demonstrate initiative, in addition to the ability to work as a team player, with the willingness to contribute and follow direction in order to meet shared business objectives.

Applicants should refer to the Position Description for further details on the work requirements, duties, skills and experience required for this role. Applicants must have valid work rights and be required to undertake a Police history check in accordance with the University's Employee Background Checks Procedure.

What you'll get in return

You will be part of a vibrant and talented team, work in an innovative and lively university community and enjoy the benefits that come with working at Murdoch.

Our people enjoy a lively, natural campus and world-class facilities, as well as a range of benefits including:

• Competitive remuneration
• Paid leave entitlements
• Flexible work arrangements
• Salary packaging options
• Employee Assistance Program
• On campus Services and Facilities, including a Childcare Centre, Gym, Vet Hospital and Chiropractic Clinic

To Apply

Please apply by submitting the documents below:

• A cover letter including a statement addressing the selection criteria (with reference to the Position Description)
• Your most recent resume (CV)

Please view the position description here.

Please see the Applicant Guide for more information. Applications sent by post or email will not be accepted. Please note visa sponsorship is not available for this position.

Applicants who have support or access requirements, are encouraged to advise this at the time of their application, to ensure appropriate assistance is provided throughout the recruitment process.

Position contact: Georgia Williss, Senior Manager Acquisition Marketing.

Closing date: 29th March 2024 (11:59pm AWST)
The University reserves the right to withdraw this advertisement at any time.

Murdoch University values workplace diversity, promotes inclusion, and strongly encourages applications from Aboriginal and Torres Strait Islanders, women, and individuals with disability. Applicants who have support or access requirements, are encouraged to advise this at the time of their application, to ensure appropriate assistance is provided throughout the recruitment process.