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SalaryWhat makes Cognizant a unique place to work? The combination of rapid growth and an international and innovative environment! This is creating many opportunities for people like YOU — people with an entrepreneurial spirit who want to make a difference in this world. At Cognizant, together with your colleagues from all around the world, you will collaborate on creating solutions for the world's leading companies and help them become more flexible, more innovative, and successful. Moreover, this is your chance to be part of the success story.
Prefer candidates with full work right.
Job Description:
We are seeking a highly skilled and dynamic Ads Account Manager to join our team. As an Ads Account Manager, you will be responsible for developing media strategies, optimizing account performance, and collaborating with advertisers to enhance brand visibility and drive successful advertising campaigns on advertising platform. Your role will require you to effectively communicate with clients, understand their goals, and provide strategic recommendations to maximize their advertising success.
Responsibilities: * · Develop media strategies: Create and implement effective media strategies for advertisers, aligning with their goals and objectives. Regularly evaluate campaign performance and make data-driven recommendations for optimization.
- · Ad format adoption and account reactivation: Encourage and guide advertisers in adopting various ad formats such as Sponsored Brands (SB), Sponsored Brands Video (SBV), and Sponsored Display (SD). Proactively identify and reactivate inactive accounts to expand advertising reach.
- · Brand store establishment and refreshes: Collaborate with advertisers to establish brand stores and ensure periodic content refreshes for brand enhancement. Present strategies and coordinate with advertisers to deliver engaging brand experiences.
- · Account performance enhancement: Leverage reports and analytics to enhance account performance and visibility. Provide detailed recommendations to managed accounts, including optimization opportunities and best practices.
- · Video campaign coordination: Initiate discussions with advertisers regarding the use of video templates and coordinate the creation and execution of video campaigns. Ensure seamless integration of video content into advertising strategies.
- · Account optimization: Evaluate and optimize scheduled rules within relevant tools to enhance account performance and optimization. Implement rule-based automation to streamline campaign management.
- · Financial management: Monitor and follow up on Account out of Balance, Proforma Invoice, and Release Order to ensure timely and accurate financial transactions.
- · Bulk operations: Utilize bulk operations to drive large-scale optimization and efficiency across managed accounts. Implement strategies to minimize manual efforts and maximize productivity.
- Proven experience in managing Digital Advertising campaigns.
- In-depth knowledge of Advertising platform (Search Engine Marketing Platform), including Sponsored Brands, Sponsored Brands Video, Sponsored Display, and brand store management.
- Strong analytical skills and ability to interpret data to drive actionable insights.
- Excellent communication and presentation skills, with the ability to effectively interact with clients and internal stakeholders.
- Proficiency in using Advertising tools and analytics platforms.
- Familiarity with Search, Display & Video advertising and campaign coordination.
- Strong organizational skills and attention to detail.
- Ability to work in a fast-paced, deadline-driven environment.
- Experience with financial management and reporting is a plus.
If you feel this opportunity suits you, or Cognizant is the type of organization you would like to join, we want to have a conversation with you! Please apply directly with us by following the links and prompts.
For a complete list of open opportunities with Cognizant, visit
Cognizant is committed to providing Equal Employment Opportunities. Successful candidates will be required to undergo a background check.
Employee Status : Full Time Employee
Shift : Day Job
Travel : No
Job Posting : Jan 11 2024
About Cognizant Cognizant (Nasdaq-100: CTSH) is one of the world's leading professional services companies, transforming clients' business, operating and technology models for the digital era. Our unique industry-based, consultative approach helps clients envision, build and run more innovative and efficient businesses. Headquartered in the U.S., Cognizant is ranked 185 on the Fortune 500 and is consistently listed among the most admired companies in the world. Learn how Cognizant helps clients lead with digital at www.cognizant.com or follow us
