Job Title: Advertising Specialist
Company: Parking Spotz
Location: Sydney
Salary: $70-80,000
Are you passionate about leveraging innovative advertising strategies to drive engagement and enhance brand visibility? Parking Spotz, a dynamic and rapidly growing company in the parking management industry, is seeking a talented Advertising Specialist to join our team on a full-time basis. As an Advertising Specialist, you will play a pivotal role in developing and executing creative advertising campaigns to promote our services and attract customers to our parking facilities.
Salary will be $70,000 – 80,000
Key Responsibilities:
- Develop and implement comprehensive go to market plan and strategy for business across product lines and different vertical segments
- Develop business development strategy aligned with ma
- Develop and implement comprehensive advertising and marketing strategies to implement above go to market and business development strategies, to effectively promote Parking Spotz products and services and enhance brand awareness.
- Utilize a variety of advertising and marketing channels for go to market plan, including digital, social media, print, and outdoor advertising, to reach target audiences and maximize campaign reach.
- Manage marketing, business development and advertising budgets and allocate resources efficiently to ensure maximum return on investment (ROI).
- Monitor and analyse the performance of business development, marketing and advertising campaigns, using key metrics and analytics tools to assess effectiveness and optimize campaign performance.
- Stay informed about industry trends and best practices in both the parking and smart cities industry, marketing, business development advertising and incorporate new ideas and techniques into advertising strategies.
- Work closely with external advertising agencies and vendors to execute campaigns and ensure alignment with Parking Spotz brand guidelines and objectives.
Qualifications:
- Bachelor's degree in Marketing, Advertising, Communications, or a related field.
- 5 or more years of proven experience in advertising, marketing, or a related field, with a strong track record of developing and executing successful advertising campaigns.
- In-depth knowledge of advertising principles, techniques, and best practices across various channels, including digital, social media, print, and outdoor advertising.
- Proficiency in using advertising analytics tools and platforms to monitor and analyse campaign performance.
- Excellent communication skills, with the ability to effectively convey ideas and concepts to internal teams and external partners.
- Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Creative thinking and a passion for developing innovative advertising strategies to drive engagement and achieve business objectives.
- Ability to work independently and as part of a team in a fast-paced, dynamic environment.
Join Our Team:
Parking Spotz offers a dynamic and collaborative work environment where employees are encouraged to innovate and make a meaningful impact. As an Advertising Specialist, you will have the opportunity to work on exciting projects and contribute to the growth and success of our company. If you are a creative thinker with a passion for advertising and marketing, we want to hear from you! Apply now to join our team and help us drive Parking Spotz to new heights.
How to Apply:
To apply for the position, please submit your resume and cover letter detailing your relevant experience and qualifications. We look forward to reviewing your application and considering you for this exciting opportunity.
Summary of role requirements:
- Flexible hours available
- More than 4 years of relevant work experience required for this role
- Working rights required for this role
- Expected start date for role: 15 May 2024
- Expected salary: $70,000 - $80,000 per year